Wow, that didn't take very long. Those new WRX ads we just told you about are already on YouTube. You know, the ones that use "traditional" Japanese cultural references like "Fast and Furious," "Crouching Tiger, Hidden Dragon," and "Blade Runner". Several of you picked up on the fact that the American ad agency responsible for this new campaign might have their Chinese and Japanese mixed up a bit, but the point remains that as elements of popular culture, these all appeal to the target market for the new WRX, the 20- and 30-year-old guys who are into manga and anime. Follow the jump to see the "Legend Reborn" clip where a WRX slices through the jungle and heeds the call of the wild, flexing its trail muscles along the way. And we find out that apparently the call of the wild is loud enough for people in the city hear, as well. Check it out.
Hi! We notice you're using an ad blocker. Please consider whitelisting Autoblog.
We get it. Ads can be annoying. But ads are also how we keep the garage doors open and the lights on here at Autoblog - and keep our stories free for you and for everyone. And free is good, right? If you'd be so kind as to whitelist our site, we promise to keep bringing you great content. Thanks for that. And thanks for reading Autoblog.
Here's how to disable adblocking on our site.
Click on the icon for your Adblocker in your browser. A drop down menu will appear.
Select the option to run ads for autoblog.com, by clicking either "turn off for this site", "don't run on pages on this domain", "whitelist this site" or similar. The exact text will differ depending on the actual application you have running.