For viewers who plan on watching the Super Bowl only for the commercials, here's one for you to enjoy ahead of time. As we saw in the teaser video that Toyota released last week, will be making the transition from Big Bang to The Big Game as a wish-granting genie in a commercial for the 2013 Toyota RAV4.

Though not as entertaining as the actual teaser for this commercial, it still garnered a couple chuckles from the Autoblog crew. We won't spoil it for you, but a word of advice: if Cuoco ever shows up in your driveway granting you wishes, we'd suggest you be very clear what you want... and enunciate.

If you want to see the commercial before this Sunday's game, we have the video (and an accompanying press release) posted after the jump.


Show full PR text
'Genie' Kaley Cuoco Grants Wishes in All-New Toyota RAV4 Commercial
Wishes Are Granted in Humorous and Unexpected Ways

TORRANCE, Calif.(Jan. 28, 2013) – Embodying the modern, stylish and smart characteristics of the all-new RAV4, Toyota's new "Wish Granted" commercial starring Kaley Cuoco will make its broadcast debut on Feb. 3. The star of CBS hit show "The Big Bang Theory" will appear granting the wishes of a family in unexpected and creative ways during one of the biggest sporting and advertising events of the year. Cuoco's comedic chops made her a perfect partner in bringing the RAV4 Genie character to life.

"The all-new RAV4 is a testament to the people that drive it and live lifestyles that are full of energy and enthusiasm, which is one of the reasons we are so pumped to work with Kaley to showcase it," said Jack Hollis, vice president of Toyota Division Marketing at Toyota Motor Sales, U.S.A., Inc. "We wanted to share Toyota's 'Let's Go Places' spirit of journey with viewers of the big game in a light and relatable way."

"Wish Granted" features the all-new RAV4 that comes with a modern genie played by Cuoco who grants wishes to the Henderson family, the owners of the vehicle. With a loveable, sidekick dog, Chester, Cuoco goes about granting the wishes of each family member in her own interpretation. The journey takes the family on a series of unexpected adventures including a trip to space and fulfilling the daughter's request for princessdom.

"As soon as I saw the script, I knew I wanted to be in this commercial because the sense of humor was right up my alley," said Cuoco. "It was so much fun and I'm excited that everyone gets to see it now and again on Sunday."

The 60-second RAV4 commercial is designed to resonate with people who lead active, busy lifestyles but still make time to embrace everyday adventures. It speaks to drivers who want a stylish, capable and versatile vehicle that keeps up with the pace of their lives and still allows them to find the enjoyment and excitement along the way.

The commercial also features an image submitted by Ryan Koch of Fitchburg, Wis., as part of the Get In the Big Game opportunity that took place earlier this month. Fans were invited to upload photos of themselves using the hashtag #wishgranted to Instagram and Twitter, and Koch's photo was selected to appear in the ad.

"Ryan's photo captures the spirit and lifestyle of Toyota's new brand direction – 'Let's Go Places' – and the all new RAV4," said Hollis. "Toyota's 'Let's Go Places' is all about inviting our customers on a fun journey with us, and the Get in the Big Game campaign was an opportunity to do just that."

"Wish Granted," created by Saatchi & Saatchi LA, will run during the first quarter of Sunday's game, followed by the Toyota Super Bowl Today Post-Game Show, which will also include the airing of two additional new commercials highlighting the Tundra Endeavour tow and the recently-launched company direction, "Let's Go Places." For a preview of "Wish Granted" spot before game day, please go to http://bit.ly/wishgranted.


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    • 1 Second Ago
  • 20 Comments
      Donny Hoover
      • 1 Year Ago
      She could grant me a few wishes ;)
      Patrick
      • 1 Year Ago
      I wish the V6 was still available
      marv.shocker
      • 1 Year Ago
      I'd wish for a better commercial. One that actually talks about the vehicle and why people should buy it.
        carnut0913
        • 1 Year Ago
        @marv.shocker
        well see, the commercial is to divert you from the fact that there isnt a reason to buy one.
      Ae Neuman
      • 1 Year Ago
      i wish big bang theory (one of the crappiest shows ever) would disappear into a black hole
      dohc73
      • 1 Year Ago
      I'd wish for a Land Rover. Then I'd wish for a gas tank that never emptied. And finally, a glove-box with 100 dollar bills that replenished itself forever.
      air8271
      • 1 Year Ago
      Not good. Average person will have NO idea that the RAV4 is brand new.
      joejoe509
      • 1 Year Ago
      She's cute, but I'm getting really tired of her face. Oversaturation much?
        joejoe509
        • 1 Year Ago
        @joejoe509
        As for the commercial, too much fluff not enough actual advertising. They've should have gone with the whole "Get rid of the spare tire" thing. It was the only worthwhile part. And then finish with the talking dog and the guy working out.
      sparrk
      • 1 Year Ago
      So Penny finally landed a Superbowl commercial.
      chrismcfreely
      • 1 Year Ago
      Why do you retards keep posting about this every day? If you have some sick obsession with this chick, keep it to yourself.
      Silvertrine
      • 1 Year Ago
      If Toyota begins to falter after releasing all this mediocre garbage it'll restore my faith in cosmic justice. Right now with Toyota leading the world in sales I'm a bit of a wounded duck.
      Patlex
      • 1 Year Ago
      Hey I wish I had my way, everyday will be a Friday, you can even speed on the highway.
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