Mazda technologies like SkyActiv-Body and SkyActiv-Chassis, plus ultra-high-tensile steel, six airbags, "crusable" brake and accelerator pedal assembly and collapsible steering column have helped the 2013 Mazda3 and 2014 Mazda CX-5 win Top Safety Pick laurels from the Insurance Institute for Highway Safety (IIHS). It's the second year in a row for the Mazda3.

The accolade is earned by receiving "Good" marks for frontal moderate overlap crashes, side and rear impact crashes, and tests of roof strength. Remember, the small overlap test that the IIHS commenced in August 2012 has lately tripped up some makers who have excellent safety reputations.

The Mazda3 and CX-5 join offerings like the Dodge Dart, Hyundai Elantra, Mitsubishi Outlander Sport and Subaru Forester among the 117 vehicles so far declared Top Safety Picks – which is different than the 13 named Top Safety Picks+, mind you – for this year. Have a read of the press release below for more information.
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- Mazda's Best-Selling Vehicles Receive High Honors for Safety from IIHS -

IRVINE, Calif., Jan. 10, 2013 /PRNewswire/ -- The 2013 Mazda3 and the 2014 Mazda CX-5 were just recognized as a "Top Safety Pick" by the Insurance Institute for Highway Safety (IIHS). Both vehicles received the organization's highest possible crash safety rating of "Good" in all frontal moderate overlap, side, rear impact, and roof strength tests."

"The Mazda3 and the CX-5 are two very important vehicles for Mazda and our customers," said Jim O'Sullivan, president and CEO, Mazda North American Operations (MNAO). "Both of these vehicles are outstanding performers on the road and it is only fitting that they perform at a high standard when it comes to safety. Receiving the 'Top Safety Pick' distinction is a testament to Mazda's dedication to building vehicles that will keep their occupants safe and sound."

Vehicles receive ratings based on results from the Institute's evaluations on front, side and rear impact crash tests as well as a roof strength test, which measures occupant protection in the event of a rollover. Each vehicle's overall evaluation is based on measurements of intrusion specific to each crash angle and the injury on crash test dummies positioned within the vehicles at the time of collision.

All 2014 CX-5 vehicles feature the full suite SKYACTIV®1 technologies. The SKYACTIV-Body and SKYACTIV-Chassis help to contribute to a rigid and quiet ride. Additionally, both of these design elements also contribute to CX-5's reinforced structure, which works best to absorb impacts and not transfer that energy to its occupants. SKYACTIV-Body and SKYACTIV-Chassis incorporate a high amount of high-tensile steel (more than 60 percent), which saves weight and gives CX-5 more strength. CX-5 was also the first production vehicle to utilize 1,800MPa ultra-high tensile steel, which are utilized in the front and rear bumper beams, and results in parts that are 20 percent stronger and 10.6 pounds lighter than previous generation bumpers.

Mazda3, the first vehicle to receive SKYACTIV TECHNOLOGY, features SKYACTIV components with its engine and transmissions. Mazda3 was also named a "Top Safety Pick" for the 2012 model year.

Standard safety equipment on both the 2013 Mazda3 and the 2014 CX-5 includes six airbags (advanced dual front, front-seat mounted and full-length side-curtain), four wheel disc brakes with anti-lock brakes (ABS) and Electronic Brakeforce Distribution (EBD) and Brake Assist, Dynamic Stability Control (DSC) combined with a Traction Control System (TCS), a Tire Pressure Monitoring System (TPMS), a "crushable" brake and accelerator pedal assembly and collapsible steering column, side-impact door beams, three-point safety belts for all seating positions, front seatbelt pretensioners with force limiters as well as Lower Anchors and Tethers for Children (LATCH). Available options include a Blind Spot Monitoring (BSM) system and Adaptive Front-lighting System (AFS) with auto-leveling bi-xenon headlamps.

Founded in 1959, the Insurance Institute for Highway Safety is an independent, non-profit, scientific and educational organization dedicated to reducing deaths, injuries and property damage that result from crashes on the nation's highways and roads. The Institute, along with affiliate the Highway Loss Data Institute (HLDI), supports highway safety efforts and accident prevention through vehicle crash safety tests as well as consumer education, such as driver behavior and roadway designs. For more information, visit

Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 700 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at

1 SKYACTIV is a registered trademark of Mazda Motor Corporation (MC).

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    • 1 Second Ago
      • 1 Year Ago
      Good job Mazda!!! I see the new Mazda6 following these two in earning Top Safety Picks too.
        • 1 Year Ago
        I agree, Good Job Mazda, the lil Company that Can! I want to see Mazda do well.
      Stephen D.
      • 1 Year Ago
      It's also the second year in a row for CX-5 as well. Remember the 13MY came out in 2012, now the 14MY gets Top Safety Pick as well with the new 2.5L engine with 184hp on the mid & high trims.
      • 1 Year Ago
      Good cars, but the IIHS is not to be trusted.
        • 1 Year Ago
        Better than not having any crash test standard at all.
      • 1 Year Ago
      I still laugh at the suckers that are driving the carboard box Camry, Prius V, Lexus IS...
      Andre Neves
      • 1 Year Ago
      So I see Mazda is the Praise Bandwagon to be on this year for AB users. Last year it was Hyundai. Year before that, Ford.
        Andre Neves
        • 1 Year Ago
        @Andre Neves
        ...btw, nothing against Mazda. Just an interesting observation.
        • 1 Year Ago
        @Andre Neves
        Probably an easy reason for that. This site caters to people who like cars and probably like driving. Mazda's are great fun to drive. They have been awkwardly styled for a few years and now they look good, so they are easy to like now. Sure there are faster cars or more lustful cars but at this price-point they are one of the best....if you like cars. I drove the new Mazda 6 GT. The engine is responsive down low, the suspension is taught, the steering is nicely weighted. It is a sports sedan for certain. Much of the midsize market will probably not like this car because its so stiff, but those who like driving will love it. One negative though is with the 19" wheels you hear lots of road noise, same thing with the G infinitis with optional 19's if anyone has driven those. Not a deal breaker for me though, when the diesel is out this will be on my very short list to replace my current lease.
          • 1 Year Ago
          That doesn't explain the editor's love affair for Hyundai or KIA. Those brands are probably the least driver's capable cars sold in the USA.
      • 1 Year Ago
      If 117 cars have this Top Safety Pick honor, then it's not much of an honor. Probably easier to list the cars that failed to earn it.
      • 1 Year Ago
      imagine if it had a turbo...
      • 1 Year Ago
      I really like the looks of the Mazda CX-5, and 6. I thought I was set on getting a Honda Accord, but now I'm not so sure.
      Houmpheng Phonsavath
      Awesome news.
      • 1 Year Ago
      Top safety pick is pretty much starting ante nowadays.
      • 1 Year Ago
      Just show me the video and I will judge by myself.
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