Ford pulled back the curtain on the 2013 Cygnet Fiesta at this year's Paris Motor Show, fresh from the machine's debut in Amsterdam. Strutting a healthy dose of the company's new design language, the five-door packs a 1.0-liter EcoBoost three-cylinder engine good for 99 horsepower and, according to Ford, segment-leading fuel economy. The 2013 Fiesta also brings MyKey to Europe for the first time, allowing owners to limit parameters from fuel economy to radio volume.

More importantly, the little hatchback now comes equipped with Ford's Active City Stop. The active crash mitigation technology uses a windshield-mounted lidar array to prevent low-speed collisions by alerting the driver to potentially dangerous situations and engaging the brakes if necessary.

In addition, the B-segment bruiser offers Sync, complete with emergency assistance. Take a gander at the press release below for more information.
Show full PR text

Ford unveils dynamic new Fiesta with sharper design and exclusive features

Redesigned Fiesta delivers cutting-edge technology including Ford SYNC voice-activated connectivity system, Active City Stop and the European debut of MyKey

Fiesta will be equipped with the award-winning 1.0-litre EcoBoost petrol engine to deliver expected best-in-class fuel economy

AMSTERDAM, Sept. 5, 2012 – Ford today revealed the dynamic new version of the best-selling Fiesta that features a sharper design and a host of exclusive technology features.

The new Fiesta will be on stage tomorrow in Amsterdam at Ford's special "Go Further" product event hosted by Ford President and CEO Alan Mulally and attended by 2,500 dealers.

New Fiesta delivers an advanced package of technologies including voice-activated in-car connectivity system Ford SYNC, Active City Stop and the European debut of MyKey. It will also be equipped with the acclaimed 1.0-litre EcoBoost petrol engine to deliver expected best-in-class fuel economy.

"Fiesta has been one of the world's best-loved small cars across five decades, and the sporty appeal of the last generation Fiesta inspired real passion among global compact car customers, contributing to its status as the world's most successful small car," said Martin Smith, Ford of Europe executive design director. "We had to keep that vital part of Fiesta's make-up – but we also wanted to give it a more sophisticated look."

The new Fiesta marks the latest chapter in the journey of the popular small car. Ford launched the first Fiesta in 1976 and has since sold more than 15 million models around the world. New Fiesta features design cues inspired by the latest Ford global design language and concept vehicles.

The Fiesta's face is dominated by a trapezoidal front grille, bracketed by laser-cut headlamps with daytime running lamps that use LED technology, and features a power-dome bonnet design. The redesigned Fiesta also delivers a harmonious and ergonomically optimised interior.

Fiesta follows Ford's approach of democratising technology – bringing advanced features to a greater number of drivers for the first time – and will be unique among its European competitors in featuring Active City Stop, a system designed to help drivers avoid low speed collisions.

Ford SYNC in-car connectivity system delivers an unprecedented level of connectivity, enabling owners to voice-activate phone calls and music selection from devices connected via Bluetooth or USB. The SYNC system includes Emergency Assistance, which directly connects the vehicle occupants to local emergency services operators after an accident, in the correct language for the region.

The new Fiesta will also feature the European debut of segment-first MyKey, which will enable parents in particular to encourage safer driving and limit their teenager's exposure to risk at the wheel. The system allows owners to configure maximum speed and audio volume limits. It also mutes audio until seat belts are fastened and ensures driver aids, safety systems and more vigorous alerts cannot be deactivated when used.

The 1.0-litre EcoBoost petrol engine is the 2012 "International Engine of the Year" and is expected to deliver best-in-class fuel economy.

Ford will reveal more details about the new European Fiesta range at the Paris Motor Show in September.


I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.


    • 1 Second Ago
  • 25 Comments
      chickenflauta
      • 2 Years Ago
      For some reason, the new Aston Martin-inspired corporate face just doesn't look right on the Fiesta. Shame, too, this generation was always such a looker ...
        Fixitfixitstop
        • 2 Years Ago
        @chickenflauta
        It looks better than the current US fascia.
        A_Guy
        • 2 Years Ago
        @chickenflauta
        I actually agree the current one looks more fitting. This new upscale looking grill ironically cheapens the car to me, but just slightly. It does look nice, but it comes across as trying really hard to make it something it's not. But, honestly it's just nit-picking. It looks great overall.
      atvman
      • 2 Years Ago
      First off, it looks a lot better than I was expecting based on the camo shots that were going around. I actually think it's an improvement over the current car, which in U.S. spec has a rather plain grille on the hatch and a hideous disaster on the sedan. 99hp is a little weak, but the U.S. spec should have around 120hp with 140 lb-ft. That's quite a bit stronger than the 1.6L we have now.
        timber
        • 2 Years Ago
        @atvman
        That fits well with the other version of the 1.0 Ecoboost. 125 PS, 170 Nm (125 lbft) and 200 Nm (148 lbft) on overboost
        Michael
        • 2 Years Ago
        @atvman
        99hp isn't the number to look at when it only weighs 2400 lbs - a torque curve starting in earnest @ 1,300 rpm will allow for good acceleration. Being able to up-shift at a mere 3,000rpm will make quite a difference, compared to normally-aspirated, non-DI engines Ford has offered in this vehicle in the US.
          Justin
          • 2 Years Ago
          @Michael
          I agree, it's about the same as my 4 cyl Ranger with 1000+ lb less to move around. It will do just fine.
      MyerShift
      • 2 Years Ago
      Sorry, this snout does the car no justice. Gaping and fishy.
      domingorobusto
      • 2 Years Ago
      The 1L EB could be a decent little engine in the Fiesta. I think it's a mistake in the Focus, but it should suit the Fiesta well. But I'm going to jump on the "does not like the new nose" bandwagon. It's not bad, but I really quite like the current nose, and this feels like a step in the wrong direction aesthetically.
      • 2 Years Ago
      [blocked]
        Moosetang
        • 2 Years Ago
        Ford's priced the Fiesta like it's pricing it's other vehicles: for profitability rather than for the sales crown.
        Tagbert
        • 2 Years Ago
        The Fiesta starts at $13K. Even if you could load it up to $23K (are you sure?), all that means is that there is a wide range in price points.
      Alex Ellsworth
      • 2 Years Ago
      Yet another case of designers trying to graft the oversized grille from a larger model onto a subcompact in the name of maintaining the "family look." The Fusion works; this doesn't. The Fiesta looked really good before. Pity.
        Ben Lee
        • 2 Years Ago
        @Alex Ellsworth
        alex, totally agree. i wonder why the Mustang never received the three bar grill? we know why! same thing for this!
      WillieD
      • 2 Years Ago
      I've always liked the rear of the Fiesta, but the front was kind of ridiculous looking. Now it looks quite good, but those wheels don't do the car justice.
      Moosetang
      • 2 Years Ago
      I'm impressed how well the new Ford look scales down to the Fiesta.
      vipercar.com
      • 2 Years Ago
      full procedure how to reset oil service light Ford Fiesta. If you like to reset any maintenance oil light after an oil change. Or reset check engine light, airbag light, inspection key or insp errors when maint reqd, for Ford cars. Or any warning light for service reminder which appears on the display. http://resetservicelight.com/reset-oil-service-light-ford-fiesta/
      DraGuLa
      • 2 Years Ago
      Everything I've read from various publications say the 1L EB engine is up to the task (and these where reviews of it in the heavier Focus). They all comment on how smooth it is and how you'd never know it was a 3cyl engine. I have no doubt that it will be perfectly fine in the lighter Fiesta.
      That Guy
      • 2 Years Ago
      Another terribly designed little tin can. This won't help the lackluster sales one bit. I wonder if the US version will see the proper projector headlights and proper fog lights. My guess is that, just like with the "new" Fusion and it's lack of HIDs (US) and lack of LED/neon running lights (US), we will see the cheap halogen headlights and the glow sticks with tin foil behind them for the "fog" lights.
        merlot066
        • 2 Years Ago
        @That Guy
        Which non-luxury mid-size sedans offer HID headlights?
      Hey
      • 1 Year Ago
      ASIANS CAN ACTUALLY READ MINDS!!!!!!!!!!!!!!!!! they can hear, and see what your visually thinking this is the absolute complete truth!!!!! The reason a lot of Asians have completely expressionless faces, segregate from everybody else-only associate with Asians and don’t associate with non Asians that much, are very untalkative, and are very unfriendly in general is to avoid accidentally revealing that they can read minds by accidentally showing a facial expression or dirty look when someone thinks, or visually pictures something in their mind they don’t like, find astonishing, or funny etc because those people might see that and really wonder what that was that just happened there and see the connection, and they might accidentally say something similar to what the person was just thinking and going to say. If they all associated with non Asians a lot more then there would be a lot more people around for them to accidentally show facial expressions when those people think things they don’t like etc, so they segregate and only associate with Asians so there won’t be anyone around for them to see that and have any accidents happen in the first place. Try thinking, best yet visually picturing in your mind something absolutely wild as you possibly can when you are around Asians, and try looking for Asians who give people particular looks, especially dirty looks for what appears to be for completely no reason. PLEASE SPREAD THE MESSAGE!!!!!!
    • Load More Comments