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Nissan Invitation Concept peeks out ahead of Geneva debut [w/video]

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Nissan is headed to the Geneva Motor Show in March with a brand new hatchback concept. Called Invitation, this five-door should give us an idea of what the Japanese manufacturer has planned for its next B-segment contender. The concept borrows a bit from the likes of the Honda Fit, though that's no bad thing. With a clean, athletic design, the Invitation is a refreshing break from some of the automaker's more questionable exteriors.

Nissan hasn't divulged any drivetrain details as of yet, though the company has said each of the Invitation derivatives will be eligible to wear the company's Pure Drive badge. That means the production-version Invitation will be among the most efficient and economical vehicles Nissan produces. We do know the hatch will boast the ever-cool around-view monitor system along with a full slate of tech goodies. Hit the jump for the full press release and be sure to keep an eye open for our Geneva show coverage of the concept's official unveiling.

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NISSAN'S INVITATION TO ALL

INVITATION concept to be revealed at Geneva Motor Show

An inspiration for Nissan's forthcoming new model in the compact hatchback segment to join Micra and Juke

Technology includes advanced safety features as well as strong fuel economy and low emissions

Nissan has revealed the first details of a head-turning hatchback concept which previews the company's next mainstream B-segment contender, to be sold alongside the Micra city car and innovative Juke crossover.

Called INVITATION, the dynamic concept – which will be unveiled at this year's Geneva International Motor Show– shows some of the innovation and excitement promised for the new model, which is due to be launched in the UK from 2013.

Design dynamism

INVITATION is an energetic design, bringing fresh style, innovation and excitement to the mainstream market. The clean fluidity of the silhouette hints at its dynamic potential and showcases class-leading aerodynamics for enhanced efficiency.

The side of the car is dominated by a distinctive character line, known internally as the 'Squash Line', which adds a powerful dynamism to its profile with distinctive sculpted front and rear wings giving INVITATION a confident stance.

Inside, a refreshingly open cabin combines practicality and modernity with impressive levels of quality and purposeful technology features.

François Bancon, Deputy Division General Manager of Product Strategy and Product Planning Division, said: "The name we have given to this concept is self-explanatory. It is designed to be inviting thanks to its sensuous exterior design and generous and comfortable interior space, cleverly packaged within compact overall dimensions."

Class-leading performance and efficiency

Combining advanced engine technology, Nissan's acclaimed lightweight platform and an aerodynamically efficient body mean INVITATION achieves class-leading levels of fuel efficiency and emissions. Nissan is aiming for an ultra-low CO2 emission target of under 100g/km for the most frugal model and with all versions eligible to wear Nissan's Pure Drive badge.

At the same time, responsive agile handling will ensure that when it comes to driving dynamics, INVITATION will compete with the top performers in the segment.

Advanced safety technology

But INVITATION is more than just a great looking car that's fun and frugal to drive. The concept packs some of the most advanced technology ever seen in the B-segment, all of which is designed to ensure the car is as safe as possible.

Among the features is Nissan's advanced Around View Monitor (AVM) safety technology – seen for the first time on a B-segment car – which makes reversing and parallel parking as stress-free as possible. In addition, INVITATION also incorporates the Nissan Safety Shield Technologies, which interacts with the driving environment keeping the driver aware of what is happening around the car.

Conclusion

INVITATION's combination of energetic exterior style, thoughtful interior, advanced safety features and class-leading emissions, fuel economy and dynamic performance demonstrates Nissan's commitment to offering innovation and excitement to all car buyers, no matter what type of car they are looking to buy.

Nissan Information

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