• Jul 26, 2010
Alan Mulally on CNBC – Click above to watch the video after the jump

Our trusty spy photographers have captured the next-generation Ford Ranger out testing several times now, but speculation continues to swirl over whether or not this trucklet will be available for U.S. consumption. After all, there's been talk of a more entry-level F-150 that would sort of fill the void of not having a dedicated Ranger replacement, but Ford has never ruled out the possibility of an all-new small pickup.

While talking about the new 2011 Explorer on CNBC's Squawk Box this morning, Ford's president and CEO, Alan Mulally, appears to have unintentionally confirmed a new Ranger for North America. While discussing the whole lineup of Stateside Ford products, Mulally specifically says "new Ranger," which leads us to believe that all of these test mules we've seen might not just be for our overseas friends (something that we've been wondering about anyhow, as we've seen more Stateside evaluations of this 'overseas' truck than any other foreign market vehicle in recent memory). No, Mulally doesn't come right out and say that an all-new Ranger is headed our way, but we've continued to hear scuttlebutt about just such a truck from our sources, and given that his remarks were otherwise confined to North American products, we're beginning to think that a new Ranger is all but confirmed.

To see what we're on about, follow the jump to watch the CNBC interview, and pay close attention beginning around the five-minute mark for Mulally's Ranger remark. A big ol' tip of the cap to Dan!


*UPDATE: Ford continues to tell Autoblog that the new global Ranger is not planned for North America. As we've
previously reported, the new F-150 will receive an EcoBoost powertrain that should deliver similar economy figures to the Ranger while providing improved size and capability, thereby negating the need for bringing a smaller pickup in this market.



[Source: CNBC]



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    • 1 Second Ago
  • 44 Comments
      • 4 Years Ago
      That's small?
      • 4 Years Ago
      Lower the top lip of the bed and I'm sold. At the center of my back tire on my 2000 Ranger the top lip is at 45 inches.
      • 4 Years Ago
      "[T]he new F-150 will receive an EcoBoost powertrain that should deliver similar economy figures to the Ranger while providing improved size and capability, thereby negating the need for bringing a smaller pickup in this market."

      By that logic..."[T]he new [Taurus] will receive an EcoBoost powertrain that should deliver similar economy figures to the [Fusion] while providing improved size and capability, thereby negating the need for bringing a smaller [car] in this market."

      I tell you what Ford if you're going to apply that line of logic then apply it consistantly. I expect the Festiva, Focus, and Fusion production to stop within one year please. After all a Taurus must provide all the capability I want right? Oh wait, I can't afford a Taurus. I could swing a Focus and maybe a Fusion if I don't go nuts with the options, but the Taurus has improved size and capability so really I'm just priced out of the market at that point because Ford's philosophy is one size fits all and that size is XXL right?

      I don't understand how Ford has a business case for multiple sized cars, but not a business case for multiple sized trucks.
      • 4 Years Ago
      The nameplate of " F100 " is appealing.
      • 4 Years Ago
      Tacoma sales would drop dramatically if Ford offered a competitive compact/mid size pickup truck. Both Ford and Chevrolet have been leaving money on the table by not updating their small trucks.

      On most lots I have seen in the Northeast, it can cheaper to get a 4x4 F150 over a Ranger, and the MPG is the same. Ford has been shooting themselves in the foot trying to get everyone into a full size truck when that is too much for many people.

      The current Ranger pricing is fairly ridiculous when the MRSP is close to $30K to get a competently equipped Ranger. The moon, sun, and stars really have to line up correctly to get one that actually feels like a decent bargain.
      • 4 Years Ago
      And to be exact, he mentions "The new Ranger" at 5:32
      • 4 Years Ago
      Images of the next-gen Explorer were interesting to see, but confirmation that there will be a next-gen Ranger makes me a lot more excited.

      There are already a bazillion SUVs on the market - hell Ford already has a ton of different SUC and CUV models - but a small pickup is much bigger news simply because of how many few choices there are out there.
      • 4 Years Ago
      well, the explorer actually looks great and should not compete with the other crossovers because it is geared towards more off-roading people like the Toyota 4Runner is.

      I have a feeling the next ranger will be like the Nissan Frontier in size and offer both regular and extended cabs. I wish they would go back to the Nissan B2000 sized truck.
        • 4 Years Ago
        @ Mitsumavrik

        This Explorer isn't geared towards off-roading any more than the Flex...it's certainly not in the same territory as the 4Runner. I would expect this vehicle to cannibalize the Flex sales and compete against the Traverse/Acadia/Enclave trio. People seeking true off-road ability in an SUV will seek out the 4Runner, Pathfinder, and Jeep Grand Cherokee, among others.

        Also...I don't recall a Nissan B2000. You may be referring to the Nissan Frontier/Hardbody or the Mazda B2000.
        • 4 Years Ago
        The new Explorer geared towards offroading? Damn, I almost spit out my coffee.
      • 4 Years Ago
      Note to FoMo: Please produce bare bones 2 door Bronco on this new platform.
      Cheap for the masses.
      • 4 Years Ago
      He looks like Max Headroom.
      • 4 Years Ago
      They offer the only genuinely small truck, it sells well, and people like it. Yet they still insist on telling us that we don't need a Ranger if the F-150 is efficient enough. Well, if they can get the F-150 to be as efficient as a Ranger is now, then how efficient could the next Ranger be? As much as I like Ford, I find being told that I don't actually want something that I'm telling them I want to be disconcerting.
      • 4 Years Ago
      All I want is a smaller pickup with 4 usable seats, not a mile wide 3 mile long full sized pickup. Please Ford dont make me buy a Dakota!!!! (I would never buy a Tacoma or any Japanese truck)
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