MADD angry at Flying Fish brewery for naming beers after NJ freeway exits?
The Exit 4 American Trippel was the first in the "big beer" series -- they come in 750-ml bottles -- part of "a multi-year brewing experiment to brew a series of beers as diverse as the great state of New Jersey." Exit 11, a Hoppy American Wheat Ale, will be coming later this month and is "a tribute to Woodbridge's exit, where the Turnpike meets the Garden State Parkway." Which must taste delicious...
MADD feels that "The combination of a roadway and advertising for any kind of a beer doesn't make any kind of sense." The NJTA wants to make sure no one thinks it's turned into a brewer. To address both issues each bottle of flying fish includes a disclaimer, "The New Jersey Turnpike Authority has no affiliation with the Exit Series. Both the Turnpike Authority and Flying Fish agree that you should never drink and drive." That hasn't quite quelled the controversy, but it does tell people two things they should already know.
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