Forever in Blue Jeans: Fiat scion's denim Ferrari 599 [w/VIDEO]
What do you do when you're heir to an enormous industrial empire? Well, pretty much anything you want. Like order up a Ferrari made to match your favorite pair of jeans.
Nope, this isn't the latest splurge by Paris Hilton; the car you see here is reportedly owned by one Lapo Elkann, grandson of the late billionaire industrialist and Fiat chairman Gianni Agnelli. Evidently not satisfied with a Diesel-edition Fiat 500, the notorious playboy ordered up his latest ride from the family-owned company decked out in a custom two-tone matte paint job. The body is painted in baby blue, the roof, mirrors and pentagram wheels contrast in a darker shade. Inside, the party continues with denim upholstery replacing the usual sumptuous leather. Taste being subjective and all, if you're retching at the site of this kitchy ride, just remember: it could be worse. This guy could be running the company – and Chrysler along with it. Come to think of it, perhaps this is some sort of perverse keep-it-in-the-family nod to the AMC Gremlin X Levi's Edition?
Check out the images in the gallery below and the video after the jump. Thanks for the tip, Patrick!
[Source: Autogespot]







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Reader Comments (Page 1 of 2)
k.w.a 1:07PM (7/07/2009)
i liked it---until i saw the seats. that took it too far. yuck!
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sparecr 1:10PM (7/07/2009)
Okay Lotus sold the rights to Kia to continue to build the Elan M100, a few years back. Is this a play by Ferrari to have thier own Kia Soul?
By the way if you know where one of them Gremlins are i m looking for one in good condition.
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AUTOMANIAC 1:11PM (7/07/2009)
ouch, that's a big scratch over there!
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Zeph 1:13PM (7/07/2009)
Were it all that baby blue or cyan hue, with just denim over normal seats and the wheels were the normal colour... it would actually look pretty nice. But that dark blue and those horrible seats on those ghastly rims make what could have been a nice car simply horrible. Money can't buy taste.
Were I in his position I'd order a cyan 599 with white leather interior instead of this silly fad. This car will have a horribly low resale value if there's any taste left in the world.
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swimtedswim 1:20PM (7/07/2009)
denim, fast car?
mr Leno your car is ready
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marzbite 1:22PM (7/07/2009)
are those designer jeans?
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cm 1:35PM (7/07/2009)
"if you're retching at the SITE of this kitchy ride"
Is it me, or this "sight" is playing tricks with my "site"?
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jrhmobile 1:39PM (7/07/2009)
Just another sample of why spell-checkers aren't a substitute for proofreading.
cm 2:09PM (7/07/2009)
Or, next time, use both the spell-checker AND the grammar-checker.
Redline 1:40PM (7/07/2009)
Money can't buy you taste.
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cm 1:49PM (7/07/2009)
btw, shouldn't it be weared off and slashed required to be trendy and fashionable, these days?
Oh damn, it is - look at the left rear bumper! Sexy... ;)
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Mason 1:52PM (7/07/2009)
I actually....love this car. I understand that people feel like it's blasphemy to do this to a Ferrari, but, if somebody is going to spend that much on a car, they can paint it any color they want. Personally, I'm sick to death of seeing Rosso Corsa Ferrari's and I welcome any color that breaks the mold.
As for the seats........erm........yikes. But you can change the seats in a single trip to the upholstery shop. Other than that, wrap it up, I'll take it.
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simracer 1:51PM (7/07/2009)
Time for the obligatory, "I think I just threw up in my mouth" post.
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Rick 2:07PM (7/07/2009)
Looks like the bad primer-only-still-not-painted-yet job as seen on my friend's low rider back in highschool.
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Alex 2:14PM (7/07/2009)
Lapo is a tool: http://teledicoio.blogosfere.it/images/lapo%20elkann.jpg
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Pallio 2:55PM (7/07/2009)
In 2005 he nearly died from cocaine overdose. He was with three middle aged crossdressers, his best "friends". This is the "thing" that unfortunately saved him: http://files.splinder.com/8020b31ef025808132bf39e5f5443062.jpeg. Being rich must be really difficult...
Chris 2:15PM (7/07/2009)
Those seats are pathetic! Only a complete moron would do such a thing. I'd take a 599 painted brown with green stripes...but I would never do that to the seats.
What a tool!
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Geekengineer 3:16PM (7/07/2009)
Meh, been done before... there was an AMC Pacer "Levi's" Package:
From http://en.wikipedia.org/wiki/AMC_Pacer
"The "Levi's" Package: Attempting to capitalize on the popularity of the Levi's Gremlin and Hornet, AMC introduced a Levi's Pacer for 1977. This option added blue denim-like upholstery and door panel trim, with small "Levi's" tags on both front seats. Missing were the traditional copper buttons found on the other AMC Levi's seating. The package also included a "Levi's" logo sticker for each front fender. It could be combined with the Pacer "X" package. Not well promoted, the Levi's Pacer did not sell in large numbers and was gone for the 1978 model year."
[I'm not finding pictures on the interwebnetz showing the hideous interior. No worries, it looks a lot like this Ferrari.]
The moral of the story: denim is DUMB.
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bmwMontreal 2:30PM (7/07/2009)
Bon Jovi's Dream car, if only it were an Eagle Talon.
The Philadelphia soul, an arena football team partly owned by the Jovi are a team who need denim football Jerseys, who do we call?
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Rocketboy 3:05PM (7/07/2009)
K-Car Blue FTW!...
oh wait..
FTL!
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