"Giulia" should be familiar because we've been hearing about it for more than three years – in fact it was 2011 when it was thrown back on the drawing board for a complete redesign. Last year the plan – or the anonymously-sourced bits of the plan that we kept getting – were for the platform to go rear-wheel drive and do duty for both a BMW 3 Series and 5 Series competitor. ANE's latest intel is that the coming midsize sedan will be come in between the 3 Series and 5 Series – a strategy used by the original Cadillac CTS – slotting in beneath a "flagship sedan" that would fit between the 5 Series and 7 Series. That would appear to contradict a direct challenge to the entry-level segment's standard-bearer, and perhaps the M3, too.
Those two Alfa sedans would be part of an eight-model onslaught happening over the next four years, which is a new matrix compared to April of this year when that was reported to be six models over the next five years. ANE says work has started on three of them, a midsize SUV said to be the third. The push is to get Alfa to 400,000 annual sales – 100,000 more than the April target – with the US accounting for 150,000 of that.