A sale is a sale, right? Well, at least in the automotive world, that's not entirely true. A sale to a regular consumer is, generally speaking and for a number of reasons, much more attractive to an automaker than a sale to a fleet company (sales to companies or the government, for instance).

With that in mind, it's not surprising to hear Hyundai America CEO John Krafcik tell Automotive News that his company is looking to cut its fleet sales in half to about 32,000 units while simultaneously increasing retail sales by 100,000. If Hyundai manages to achieve those goals, it would post a 10-percent sales increase in 2012.

Hyundai Information


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