There's more to the work than Bangle laying out a potential future of transportation via the Teufel character's story. The prologue contains descriptions of six different kinds of vehicles, and Bangle wants readers to draw those concepts and submit them. The grand prize winner will receive a trip to the studios of Chris Bangle Associates (CBA) in Italy or €2,000. Ten other winners will have their designs showcased on the CBA site and published in the second edition of the book.
A cynic might suggest that this is merely a ploy to get readers, but you can read and download the text for free – and Bangle's interest in the future of the automobile is nothing new. The contest is open to "design students of all disciplines" who are not paid professionals.