Hybrid sales continue to slip in June, Toyota Prius leads with mere 4,340

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2011 Toyota Prius – Click above for high-res image gallery

It's that time of month again. June 2011 sales in the U.S. have been tallied, including, of course, hybrid vehicles. Once again, it's worth noting that quake-related issues continue to impact production of most hybrid vehicles manufactured in Japan.

This time 'round, Toyota Prius sales came in at a mere 4,340 units, down tremendously from the 14,248 units sold back in May of 2010 and even lower than the 6,924 Priuses sold last month. The Honda Insight edged out the Honda CR-Z with 1,021 units sold versus 966, compared to 1,435 and 1,557 units sold in May, respectively. Meanwhile, sales of the Honda Civic Hybrid rang in at a relatively low 418.

Luxury automaker Lexus reports that sales of the CT 200h slipped from 2,199 units in March to 454 in May and continued its slide into June with sales ringing in at 240 units. The typically slow-selling Lexus HS 250h fared so poorly that Toyota's press release left out its June 2011 sales totals, but an examination of the actual figures shows the Japanese brand moved just 150 HS hybrid sedans.

Overall, Toyota-Lexus posted June sales of 5,703 hybrid vehicles, a drop of 62.5 percent compared to June of 2010. Lexus' hybrids contributed a paltry 840 units, whereas Toyota's gas-electric models accounted for 4,863 of the automaker's total June 2011 sales of 110,937 vehicles.

We'll update this post as more numbers are reported.


2011 Toyota Prius
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[Source: Honda, Toyota]
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Toyota Reports June and First-Half Sales

TORRANCE, Calif. (July 1, 2011) – Toyota Motor Sales (TMS), U.S.A., Inc., today reported June 2011 sales results of 110,937 units, a decrease of 24.1 percent compared to the same period last year, on a daily selling rate (DSR) basis. On a raw volume basis, unadjusted for 26 selling days in June 2011 compared to 25 selling days in June 2010, TMS sales were down 21.1 percent from the year-ago month.

The Toyota Division posted June total sales of 100,164 units, a decrease of 21.9 percent on a DSR basis from June 2010. On a raw volume basis, Toyota Division sales were down 18.7 percent from the year-ago month. The Lexus Division reported total sales of 10,773 units, down 40.2 percent from June 2010 on a DSR basis. Volume-wise, Lexus Division sales were down 37.8 percent compared to the same period last year.

For the first half of the year, TMS reported sales of 812,788 units. With 152 selling days in the first half of 2011, compared to 151 selling days during the first half of 2010, sales were down 4.6 percent on a DSR basis from the same period last year. On a raw volume basis, unadjusted for one extra selling day in 2011, sales were down 3.9 percent during the first half of the year.

"We can't say enough about the remarkable efforts our team members and suppliers have made here in the U.S. and in Japan to restore production," said Don Esmond, senior vice president of automotive operations, Toyota Motor Sales, U.S.A. "June marked a significant turning point for Toyota as sales moved up over last month. Toyota dealers now have a good supply of cars and trucks, and that selection is growing everyday. Returning production and new marketing programs will put us in a great position to take advantage of the summer selling season and with an influx of new products slated this year, we're extremely optimistic about the second half of 2011."

Toyota Division
Toyota Division passenger cars recorded combined sales of 51,616 units, down 29.4 percent from June 2010. Passenger car sales were led by Camry and Camry Hybrid with combined sales of 21,375 units, and Corolla reported combined June sales of 18,872 units. The Prius mid-size gas-electric hybrid posted June sales of 4,340 units.

Toyota Division light trucks recorded June sales of 48,548 units, a decrease of 11.9 percent compared to last year. Light truck sales were led by the Sienna minivan and RAV4 compact SUV, with monthly sales of 9,267 and 9,105, respectively. Highlander and Highlander Hybrid reported combined sales of 7,332 units, the Tacoma mid-size pickup posted sales of 8,131 units, and the Tundra full-size pickup reported sales of 6,615 units.

Scion posted June sales of 3,456 units, a decrease of 14.8 percent over June 2010. The tC sports coupe led the way with sales of 2,053 units, an increase of 73.6 percent year-over-year. The xD reported sales of 575 units, and the xB urban utility vehicle posted June sales of 828 units.

Lexus Division
Lexus reported passenger car sales of 4,942 units, down 41.7 percent from June 2010. The ES 350 entry luxury sedan led Lexus passenger car sales with sales of 2,158 units, while the IS lineup reported combined sales of 1,631 units. The all-new CT 200h premium hybrid compact posted 240 units in its fourth month of sales.

Lexus light trucks recorded sales of 5,831 units, down 38.9 percent over June 2010. Lexus light truck sales were led by the RX luxury utility vehicle, which posted combined June sales of 5,141 units. The GX 460 mid-size luxury utility vehicle reported sales of 558 units.

TMS Hybrids
TMS posted June sales of 5,703 hybrid vehicles, a decrease of 62.5 percent compared to the same period last year. Toyota Division posted June sales of 4,863 hybrids, while Lexus Division reported sales of 840 hybrids for the month.

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