2012 Range Rover Evoque officially priced from $43,995* with 28 HWY MPG

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Land Rover has slapped a sticker on its all-new 2012 Range Rover Evoque, and when sales begin this fall, $43,995 (not including destination) will get you behind the wheel of LR's smallest, most efficient 'ute.

In the run-up to launch, LR made a fuss about the amount of lightweight materials used on the Evoque, ranging from Boron steel in the chassis to composite fenders, a magnesium cross beam and aluminum roof, hood and suspension bits. In addition to utilizing recycled plastic material inside, all that weight-saving tech adds up to a curb weight of 3,680 pounds and – more importantly – a rather commendable 19 miles per gallon in the city and 28 mpg on the highway; sure to help the automakers CAFE standings here in the States. Full details in the press release below the fold.
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With an impressive 28 highway MPG**, the Range Rover Evoque is the brand's most fuel efficient model to date and will arrive in showrooms in Fall 2011 for $43,995*.

MAHWAH, N.J., JUNE 30, 2011- Land Rover revealed today that the all-new 2012 Range Rover Evoque will have a starting price of $43,995* for the five-door, and $44,995* for the coupe. Both prices include Destination and Delivery.

As the lightest and most fuel efficient Range Rover ever, the Range Rover Evoque sends a powerful message that the company is serious about sustainability and is determined to deliver vehicles that are both relevant and highly desirable. The Range Rover Evoque addresses the growing consumer need for more environmentally friendly vehicles.

The Range Rover Evoque achieves 28 MPG** EPA highway and 19 MPG** EPA city. This excellent fuel economy is the result of new efficiency technologies, lightweight materials, and environmentally conscious design.

Weight saving was a primary objective in the development of the Range Rover Evoque, and engineers have applied a range of advanced lightweight materials to make this the lightest Range Rover model ever, with the five-door starting at just 3,680lbs (1,680 kg)***. Weight-saving technologies can be found throughout the bodyshell and chassis of the Range Rover Evoque, including a steel body structure with over 18%*** Boron/high strength steels in key load-bearing areas. Additional features include polymer and composite front fenders and tailgate, an aluminum hood, roof panels, front lower control arms and front/rear suspension knuckles, and a magnesium cross car beam.

As part of the comprehensive effort to minimize the car's ecological impact, the Range Rover Evoque focuses on the use of more sustainable materials. Each vehicle uses approximately 35lbs (16kg)*** of recycled plastic material. Parts with recycled content include: headliner, center console, wheel arch liners, air cleaner, cooling fan and shroud, air ducting, side under trays, parcel shelf, engine cover and subwoofer box. In addition, the metal interior trim on the center console and dashboard is produced from recycled aluminum. The trim fabric used on the headlining and pillars is produced from recycled polyester.

This vehicle will be sold in 160 countries worldwide with North American deliveries beginning in Fall 2011.

* Price shown is MSRP. Includes destination and delivery fee. Excludes taxes, title, license and other local fees. Actual price set by retailer.

** Based on EPA estimate. Actual mileage may vary.

*** Manufacturer estimates

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