Ducati officially rolls out Monster 796, Monster Art customization program

Ducati Monster 796 – Click above for high-res image gallery

It doesn't exactly come as a surprise, but Ducati has just officially announced that it will soon be putting a new Monster on dealership floors in June. As you might expect from the name, the new Ducati Monster 796 will use the same air-cooled L-twin engine as the Hypermotard 796, and it will also share that model's $9,995 price tag.

Ducati claims that its 804cc mill puts down 87 horsepower and 56 pound-feet of torque, which, when coupled with the 367-pound (claimed, of course) weight, ought to make the newest Monster a fine performer indeed. Along with a higher handlebar and more comfortable seat, Ducati has endowed the Monster 796 with a single sided swingarm, four piston Brembo brakes, an APTC slipper clutch, blackened foot rests and new five spoke wheels.

While the official Monster 796 color palette will include white, black and Ducati red – each with a trellis frame in red, along with red wheel striping – Ducati has also announced a new Monster Art program that will allow owners of the 696, 796 or 1100 to interchange tank covers, mudguards, bikini fairings and seat covers in one of ten new hues and liveries. Click on past the break for all the details.


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[Source: Ducati]
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DUCATI EXPANDS THE MONSTER FAMILY WITH THE NEW 796 AND THE MONSTER ART BODY KITS

Ducati's newest Monster arrives with ten additional color selections

Cupertino, Calif. (April 19th, 2010) – Ducati North America is excited to announce the newest member of its internationally acclaimed Monster range- the Monster 796.

The 2011 Monster 796 combines the top level components and style of the Monster 1100 with the user friendliness of the Monster 696. Priced at $9,995; it will be invading streets nationwide this June in white, black and Ducati red. All three colors share the lightweight Ducati trellis frame in red, along with red wheel striping.

The Monster 796's air-cooled engine produces a potent 87hp and 56lb/ft of torque, which is enough to propel the svelte 367lb bike to any destination in a rapid fashion. In the interest of rider comfort; the Monster 796 has adapted a comfortable new seat, higher handlebars and optional passenger grab handles to enable an optimum riding experience. Borrowing from its 1100cc sibling, the Monster 796 features a single sided swingarm and four piston Brembo brakes. These features combine with an APTC slipper clutch, blackened foot rests, and new five spoke wheels to make the ultimate middleweight Monster.

Arriving alongside the latest Monster are the new 'Monster Art' body kits for all three members of the Monster family; giving riders the chance to accessorize and customize the look of their bikes with ten all-new color choices.

The new Monster Art body kits allow Monster 696, 796, 1100 and 1100S owners to extend their personal style by changing up panels to suit any mood or event. Monster lovers can 'dress' their bikes in as little as ten minutes, giving a new look to their two-wheeled beauty each day. The Monster Art kit includes tank covers, a mudguard, a micro-bikini fairing and seat cover- everything needed to change the color of a Monster in rapid fashion.

The ten new color options include three vibrant solid colors, and seven historical Ducati liveries as follows:

* "Giallo Ducati" Ducati Yellow
* "Lilla Glamour" Lilac
* "Arancione Scrambler" Ducati Scrambler Orange
* "Ducati Corse" Inspired by the new Ducati Corse logo
* "Imola 72" In honor of the Imola 200 winning 750SS
* "Darmah" Modeled after the legendary black and gold striping of the late seventies.
* "Isle of Mann 79" A tribute to Ducati's 1978 Senior TT Win
* "Pantah" Ducati's iconic logo from the eighties
* "Mach 1" A vibrant red in the spirit of the 1960's
* "Sport 100" A historic blue from Ducati's of the past

The Monster Art panel accessories can be purchased at local Ducati dealerships from $599.99. For details on the Monster 796, and the Monster Art kits, please visit www.ducatiusa.com.

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