Enterprise Rent a Car gets into car sharing biz

Car sharing companies like ZipCar may soon be getting some new competition from traditional car rental companies. Enterprise Rent-a-Car will be publicly launching a car sharing service next week in St. Louis. The WeCar service actually started in a private phase last month on the Washington University campus. The WeCar program will require a $35 annual membership and rental fees will run $10/hour and $30 for overnight drives. Gas, insurance and up to 200 miles per day are included in the rental fee. Unlike ZipCar, Enterprise is focusing more on business customers for their service although anyone is welcome to sign up. Enterprise already has a deal with Google to provide service at their headquarters campus.
[Source: Wall Street Journal]