Behold the Verve Concept, Ford of Europe's B-car concept that will debut at the Frankfurt Motor Show next month. Sketches of the car appeared yesterday, and judging from our gallery of high-res pics, they seem to have been accurate. Pegged as the precursor to Ford's upcoming redesign for the Fiesta, the Verve Concept blends "Kinetic Design" elements inspired by the Iosis Concept that have trickled down into production cars like the new Mondeo and S-Max. In this case, the cat-like slit headlights dominate the small car's front end, along with a rather oversized lower grille. The rear features taillights above the belt line, a center-mounted exhaust, and small lip spoiler above the hatch. We can also see that the Verve's roof is all dark-tinted glass. Aside from the out-of-proportion front grille, our only gripe with the Verve are those chrome plated wheels that look decidedly aftermarket, and not in a good way.
Clearly the new Fiesta will be toned down compared to the Verve when it arrives late in 2008, but this concept is not hiding much. The Fiesta will share a platform with the new Mazda2, and eventually cross the ocean to be sold in the U.S., as well. Considering Ford's current financial strain, and regardless of clashing design themes (Kinetic vs. Three-Bar), we expect the European Fiesta to arrive for sale in the U.S. with little alteration.
[Source: Motor Authority]
Ford Verve Concept Hints at Ford's Future Small-Car Design Vision
FRANKFURT, Germany--Ford Verve Concept - a bold and colourful concept car to be revealed at the 2007 Frankfurt Motor Show - gives the first hints of Ford's future small-car design vision.
The significance of the Ford Verve Concept is that it's the first physical evidence of the design direction for an all-new small Ford since it was announced earlier this year that the European arm of the company's global Product Development group is taking the design and engineering lead in creating a new small-car portfolio for major world markets. The Ford Verve Concept is the first of three concept vehicles which will debut in key regions - Europe, Asia and North America.
"Ford Verve Concept is presented here in Frankfurt as a bespoke concept car to generate reactions while our production plans are taking shape," said John Fleming, President and CEO of Ford of Europe. "Our Design team took an unrestrained approach to how our future small cars could look, and this eye-catching concept was one of the results. If we get the reaction we expect, I'm certain that the team will incorporate elements of this advanced design vision into our final production design. This will make the next generation of small cars from Ford very compelling indeed."
Finished in rich colours and distinctive materials inspired by the world of fashion and cosmetics, the Ford Verve Concept was created by a team of designers from Ford's studios in Dunton, England, and Cologne, Germany.
Building on the kinetic design momentum of Ford's recent iosis and iosis X concept cars, and the more premium feel of production models like the new Ford Mondeo, the Ford Verve Concept is a bold expression of a small-car vision.
As product development of a new generation of Ford small cars continues behind the scenes, Ford of Europe is hoping to gauge public reaction to the Ford Verve Concept during the Frankfurt Motor Show.