click above image for more shots of this seaworthy MINI
Yes, a MINI can
run over water. In a campaign to showcase the new MINI, the BMW-owned marque is making some MINIs with a (I guess not factory-installed) sailing option and they will be showcased at beaches around Spain this summer.
The cars, which will run over sand and then float on the sea, will be the main attraction for MINI's advertising efforts in Spain, one of the visited countries in the world by tourists. The aim of the campaign is "creating tendencies and, of course, amuse everybody", says the press release. The car exhibition will include activities for children and adults, as well.
Check out more pics in the gallery below.