With two new special edition Mustangs due out later this year, including the Bullitt, Ford has seen fit to add another exclusive stallion into the mix – this time for a good cause. The "Warriors in Pink" trim package is being designed in partnership with the Susan G. Komen Breast Cancer Foundation, and will be built to order, complete with pink exterior stripes and interior stitching. The models will only be offered with a V6, in either coupe or convertible styles, and black will be the primary exterior color choice.
The move to offer another limited edition 'Stang is in an effort to stem a tide of slow sales by making an attempt to bring women into the showroom. Some view this as a positive, while others believe that it has the ability to dilute the Mustang brand.
Regardless, a portion of the profits will be given to the Komen Breast Cancer Foundation, whose primary goal is to increase awareness, research funding and treatment of the disease.
[Source: Detroit News]
The move to offer another limited edition 'Stang is in an effort to stem a tide of slow sales by making an attempt to bring women into the showroom. Some view this as a positive, while others believe that it has the ability to dilute the Mustang brand.
Regardless, a portion of the profits will be given to the Komen Breast Cancer Foundation, whose primary goal is to increase awareness, research funding and treatment of the disease.
[Source: Detroit News]
Sign in to post
Please sign in to leave a comment.
Continue