The ASB argues that the ad shows illegal activity (and there's nothing else on TV that shows illegal stuff?), and may entice youngsters into copycat behavior. Right. Like nobody in the history of the car ever had a kid yank the controls before this ad suggested it? Kids love to pretend like they're adults, so you can be sure that if you plop your toddler in the driver's seat, they're going to have a grand old time. Not that there's much watchable content on television anymore, but these situations go beyond the ridiculous and will just lead to more whitewashed, mamby-pamby crap for us to have to sit through. What's next, banning talking animal spots because no animal really talks? Come on people! There's got to be a more fulfilling pursuit than getting all wadded up over an ad - this is one of the most harmless, charming spots we've seen in a while.
We just don't get it, but apparently there's a large contingent out there who yearns to be protected from themselves. Life is no fun if you don't collect a few bumps and scrapes. Yes, I drove mom's '68 Rambler into the garage and out into the street a couple times as a kid. I couldn't help it - that column shift was just asking for it!
Thanks for the tip, Anton!
Check out the spot after the jump