''I can't believe that we were so stupid," says Lutz, "People talk about Toyota overtaking General Motors [in global sales], as if GM were one company. But the truth is that we had not been one company for decades. We were different companies, each doing its own thing with little regard for the other. How can you run a global company like that? You can't. It was stupid. No wonder Toyota was cleaning our clock.''
Lutz goes on in detail about the company’s 'separate-but-redundant' policies and other issues such as its horrendous record of rebadging, which he swears is now a thing of the past. (Pictured is the Opel Signum and its badge-engineered U.S. counterpart, the Malibu Maxx.) He reiterated that the company has learned from its mistakes and is “…much smarter, now.”
Here's hoping for your sake, Bob.
[Source: Washington Post via The Miami Herald]