Mazda opens its first dealerships in Mexico

Mazda announced Thursday that it has started operations in Mexico. The Japanese automaker has started out with four dealerships, two in Mexico City, and one in Guadalajara and Monterrey. Mazda has plans to expands its Mexican operations, which is managed by a multinational team that reports to Mazda HQ in Hiroshima and the American offices in Irvine, CA. Mazda will be selling their Mazda3, Mazda5, and Mazda6 cars at the new dealerships.
DaimlerChrysler, Ford, GM, Nissan and VW are the top automakers in Mexico, and all of them operate manufacturing facilities there. Besides Nissan which has sold nearly 162,000 cars year to date, Japanese makers sell a modest amount of vehicles in Mexico. Honda has sold more than 24,000, Toyota slightly less at 22,000, and Mitsubishi more than 10,000. Domestic new car sales in Mexico are expected to remain steady. With new car sales last year at 1.1 million, and over 794,000 year to date, there should definitely be a slight increase in sales this year.