Jaguar looks to change platforms, become truly upscale

The Financial Times is reporting that Ford will change the platforms of Jaguars to an all-aluminum, expandable one that will be shared among the XJ and next generation S-Type and perhaps other future models. The story doesn’t explain what will happen to the ill-received X-Type but says “high volume” Ford products may continue to share underpinnings with lesser models. That’s bad news for entry-level Jaguarphiles but makes us look forward to a new S-Type at least. This also signals a major shift in Ford group-think about how best to serve its luxury divisions. No one wants a gussied-up Lincoln LS with a cat on the hood for thousands of dollars more after all. Good move Ford.

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The Financial Times is reporting that Ford will change the platforms of Jaguars to an all-aluminum, expandable one
that will be shared among the XJ and next generation S-Type and perhaps other future models. The story doesn’t explain
what will happen to the ill-received X-Type but says “high volume” Ford products may continue to share underpinnings
with lesser models. That’s bad news for entry-level Jaguarphiles but makes us look forward to a new S-Type at least.
This also signals a major shift in Ford group-think about how best to serve its luxury divisions. No one wants a
gussied-up Lincoln LS with a cat on the hood for thousands of dollars more after all. Good move Ford.