It was one year ago that Chinese brand Qoros launched the 3 Sedan, a handsome, if conservatively styled, attempt to once again move Chinese-designed and built cars outside the People's Republic. For the 2014 Geneva Motor Show, we're getting a first-hand look at the brand's followup to the 3 Sedan - the 3 Hatch.

If you liked the looks of Qoros' 2013 Geneva debut, you aren't likely to be disappointed by its 2014 debut. Early teasers indicated that the Hatch would share a front-end look with the sedan, and indeed, from the beltline up, the 3 Sedan and Hatch share a very strong family resemblance. The long-roof 3, though, seems better proportioned in our eyes than the Sedan.

When we originally reported on the C-segment 3 Hatch, it wasn't entirely clear which engines would be at its disposal. We knew there'd be naturally aspirated and turbocharged versions of the same 1.6-liter four-cylinder, although we can't say for certain that they're the exact same engines found in the 3 Sedan (it's probable, though). Equipped with the NA mill, drivers will have access to 126 horsepower and 114 pound-feet of torque. Going turbocharged adds 30 hp and 40 lb-ft.

We have a full gallery of live images of the Qoros 3 Hatch, along with the official press release and video from its unveiling, available below.
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- World premiere of brand's second production model: Qoros 3 Hatch
- New body style offers greater lifestyle practicality
- Displays subtly evolved signature Qoros design cues for a more compact, dynamic, sporty look
- Features excellent connectivity, generous interior space and equipment
- Based on the same platform that earned Qoros 3 Sedan the title of Euro NCAP's 'safest car of 2013'

Shanghai, 15 January 2014 – A year after the debut of new international car brand Qoros and its first production car, the company will stage the world premiere of its second production model, the Qoros 3 Hatch, at the 84th Geneva International Motor Show on 4 March 2014.

The design and engineering of the compact (C-segment) Qoros 3 Hatch draws heavily on the brand's first model, the Qoros 3 Sedan. While it is similarly inspired by contemporary European automotive styling themes, it displays a subtle, youthful evolution of the distinctive signature Qoros design cues to inject greater sportiness to the car's appearance.

"The new Qoros 3 Hatch will appeal to the modern metropolitan always-connected customer who needs a little extra versatility provided by the hatchback body style," says Vice Chairman of Qoros, Volker Steinwascher. "It offers those with active outdoor lifestyles or young families extra practicality, combined with added coolness thanks to its more spirited, sporty look."

As well as rear lamp clusters and tailgate specific to the hatchback, the Qoros 3 Hatch features subtle visual changes at the front that differentiate it from the Sedan – notably to the front grille, front bumper and front fog lights. These create a bolder 'face' and a more compact, dynamic, sporty appearance that will appeal to a new, more lifestyle-oriented group of customers.

Inside, key ergonomic features, refinement, understated quality and equipment are shared with its sedan compatriot, although new upholstery colour combinations and materials will provide a fresh, new ambience.

Each Qoros 3 Hatch will be fitted as standard with the brand's innovative eight-inch touchscreen infotainment system – Qoros MMH™ (multimedia hub) – which is operated via smartphone-type multi-gesture finger swipe inputs for minimal driver distraction. The hardware, software and graphics were designed and developed in-house by Qoros with the support of world-leading systems specialists.

As part of Qoros' strategic objective to be creative in meeting the lifestyle needs of the modern metropolitan 'always-connected' consumer, the majority of the line-up will feature QorosQloud™, which delivers a comprehensive suite of free-for-life services with 3G connectivity, including vehicle monitoring, social networking and enhanced navigation. It brings a new perspective to the way motorists interact with their vehicles, seamlessly integrating with other digital devices through a dedicated website and smartphone apps.

The Qoros 3 Hatch is based on the same innovative modular platform as the Sedan. However, the Hatch features new C-pillars, roof, rear side panels, and tailgate, plus a new rear roof cross-member to maintain the car's exceptional torsional rigidity. Built using the same high-strength steels and structural design that resulted in the Qoros 3 Sedan being ranked by Euro NCAP as the 'safest car' of 2013, the new Hatch has the same wheelbase, width and height, but the rear overhang and overall length are reduced by 177mm.

With a long wheelbase, short overhangs and a coupé-like silhouette, the 4438mm- long new hatchback will deliver unusually generous interior space for a vehicle in the compact segment.

The Hatch also shares with the Sedan its highly-efficient 1.6-litre naturally-aspirated and turbocharged engines and six-speed manual and dual-clutch automatic transmissions.

The Qoros 3 Hatch will be manufactured in the brand's all-new, highly-efficient and environmentally-sustainable assembly plant in Changshu, China, on the same production line as the Qoros 3 Sedan.

The new range of Qoros models is being designed and engineered by an international team of experienced specialists and new, young automotive talent.

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    • 1 Second Ago
      Michael Marcelo
      • 9 Months Ago
      Looks like a 10 years car. The front reminds me the 2001 Renault Laguna !
      • 9 Months Ago
      It does not look bad. I just want to know how it feels to drive, how it is built, etc. vs. a Korean, Japanese, American, etc. car at the same price.
      Cameron Huntsucker
      • 9 Months Ago
      That's one handsome pile of crap right there!
      • 9 Months Ago
      This could be the most significant car being shown at the Geneva Show, from a historic point of view. The Qoros 3 could easily be seen in the same light as the very first Japanese cars built for export in the early 1960's or the first Hyundais from the early 1980's, with their cheap Mitsubishi-based cars. Time will tell.
      • 9 Months Ago
      I hate to admit it but I really like this.
      • 9 Months Ago
      Cleanly styled, but I wonder about overall material and component quality and how that will impact long term durability. The hinges on the rear hatch look REALLY, outrageously chintzy and thin. The pricing also seemed a bit steep when I did a conversion. I know that there is no apples to apples comparison when comparing a foreign currency to USD, but I found $19,400 to be really high for a brand new Chinese car company.
        • 9 Months Ago
        Qoros has had very positive reviews thus far. Furthermore, it also scored five stars in Euro NCAP testing. The pricing is indicative of the company's faith in its marketing; it isn't a budget product.
        Bruce Lee
        • 9 Months Ago
        I think they're charging high prices but all the cars come very loaded for the price with nav and leather and whatnot so it's still somewhat of a value proposition.
      • 9 Months Ago
      This is an awesome looking car. They should try their luck in the us and provide a 10 year power train warranty and 5-year basic warranty like Hyundai and Mitsubishi, and along with that turbo, at a steal of a price. If their reliability and refinement is awesome off the bat, then they will be making a killing. Oh and they should build it in the U.S. After they become established.
      Terry Actill
      • 9 Months Ago
      I see my comment was deleted. It was in no way abusive so either we have a die hard bunch of Red Chinese sympathizers reading Autoblog and reporting anything they perceive to be ant-Chinese or else they are just idiots.
        • 9 Months Ago
        @Terry Actill
        should kill every last one of them huh? can't stand made in chinese crap .. which is pretty much everything I own.
          Terry Actill
          • 9 Months Ago
          I wouldn't advocate killing anybody. And yes, most crap is Chinese made. This car is crap.
      Avinash Machado
      • 9 Months Ago
      Quite an improvement for a Chinese car.
      • 9 Months Ago
      I must say! They're catching on in the design department.
      • 9 Months Ago
      That's the first chinese car I would buy! And it was chosen as the top pick in the Euro NCAP: The Japanese worked for 25 years to have a good car. The Koreans did in 15. The Chinese are doing it in less than 10!
      Sorten Borten
      • 9 Months Ago
      Very clean lines, but still a bit plain. And the C segment is brutal in the US market. Would I pick this over a Mazda3 or Ford Focus? Not based on styling.
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