While slow sales and a $50,000 price tag may have been contributing factors to the Aston Martin Cygnet being cancelled last month, Aston Martin CEO Ulrich Bez is pointing the finger at Toyota for the demise of this luxurious little city car. In a discussion with Autocar, Bez is quoted as saying that the ultimate reason the Cygnet was cut is because Toyota plans on dropping the iQ (on which the Cygnet is based) in 2014 – a claim denied by the Japanese automaker.

Interestingly, the article also cites another publication reporting that a Toyota importer in the Netherlands heard the same news as Bez, and it has already stopped importing the cars. If the European Toyota iQ is cancelled, that would likely spell the end of the slow-selling Scion iQ in the US, which has sold just 3,365 units through September (a drop of 51 percent year over year).

Regardless of why production of the Cygnet ended, Bez also says that a lack of support from Toyota on the project prevented it from being offered in the US or receiving a supercharged engine, which are two factors that likely would have made the car appealing to more buyers.


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  • 43 Comments
      Willy
      • 1 Year Ago
      The Toyota iQ will always be a quirky niche market. Altho a bit too similar to the Smart cars which were never been a seller either.
        Zoom
        • 1 Year Ago
        @Willy
        A lot better than the Smart, but the transmission racket apparently isn't good. Perhaps these automakers will improve their products rather than just canceling them when they make crap. I guess Smart is doing that. Toyota should too, with Scion as a whole.
      Griffen W
      • 1 Year Ago
      The iQ was the wrong car for Aston Martin for all the right reasons. What Aston needed as a fuel efficient car is the BR-Z FRS GT-86. Now the fuel mileage gains wouldn't be as drastic but there's a car that has a beautiful silhouette (i didn't say beautiful car just the proper shape) that would take to cygnetifacation much better. Aston Martin tail lights, headlights, grille and swanky high end interior.
        Ducman69
        • 1 Year Ago
        @Griffen W
        BR-Z isn't particularly fuel efficient, and that was the entire point. They'd have been better off sprucing up a Chevy Volt, Ford Fusion, or heck even a plug-in Prius.
        Willy
        • 1 Year Ago
        @Griffen W
        That be interesting. A baby baby Aston Martin?
      Justin Shaw
      • 1 Year Ago
      Would rather buy an Abarth and call it a day.
        Ducman69
        • 1 Year Ago
        @Justin Shaw
        Abarth is unusually expensive for what it is though, and the fuel economy is pretty crap. For the same price you can much roomier vehicles with 41mpg highway that will blow the Abarth away on the track where you don't have to sit in such an awkward super upright "granny style" seating position thanks to more legroom. At that point you have to ask yourself, do I really need THAT small a footprint to fit into my regular parking spot?
          Street King
          • 1 Year Ago
          @Ducman69
          Drive an Abarth and you'll forget everything you just wrote - that car is a blast to drive, and because of the Fiesta ST the second generation Abarth is going to be even more wild.
          aatbloke1967
          • 1 Year Ago
          @Ducman69
          "Abarth is unusually expensive for what it is though" You buy an Abarth because its an Abarth. You won't want to consider cross-shopping it or comparing it with anything else. You'll want it because a new Abarth traditionally is a very rare event. The cost will be of no concern whatsoever.
      • 1 Year Ago
      [blocked]
        colin.shark
        • 1 Year Ago
        Not sure why all the downvotes. I agree. Cars like this are too small for most of the USA, where a Corolla or similar gets you better gas mileage, utility, and price. They only make sense in our large cities (where people don't buy cars). I do badly want to autocross an iQ, though. Dat wheelbase.
        aatbloke1967
        • 1 Year Ago
        "A city car is just too small and scary to drive on US freeways like this iQ" It isn't too small, but it can be scary - mainly because American driving standards are absolutely deplorable.
      4RR4Y
      • 1 Year Ago
      Toyota should absorb Scion's entire product range, and use Scion to push for the introduction of space-efficient city cars [Kei cars...] Of course, the likelihood of that happening anytime soon, is next to none.
        Street King
        • 1 Year Ago
        @4RR4Y
        Yeah, because smart has had such great success in doing that. :rolleyes:
          4RR4Y
          • 1 Year Ago
          @Street King
          The Smart car wasn't successful because it was overpriced and failed to be anything other than an over-sized mobility scooter. Kei cars could easily be implemented in cities for people who don't need to commute by highway [ ... during rush hours, highway traffic in my area slows to a crawl, so most accidents one could get into are of a low speed as it is]. Even still, there are people who commute by scooters and motorcycles, to which you tell me you'd not feel safer in a car..? I'd love to have a sub-$10k city car for my commute, for I don't need to rely on highway travels - I have a Mazda Protege for when I do want to travel longer distances. Education would be the easiest way to help consumers understand the dynamics and uses of a Kei car.
          Ducman69
          • 1 Year Ago
          @Street King
          4RR4Y, feel safer in a Kei car than a scooter? Not really. And motorcycles/scooters get: 1) Free HOV lane access in every city I've been to at least. 2) VIP parking at most businesses and hospitals, right by the front entrance 3) Insanely easy to park just about everywhere else 4) No car has a tighter turning circle or is more maneuverable through heavy traffic than a motorcycle. 5) In some places when traffic comes to a stop you can legally lane split up to 20mph. 6) Hard to beat the fuel economy and price of most motorcycles/scooters Look at the Honda NC700X. It even has an available automatic transmission if you want it, and what looks like the tank is actually another lockable weathertight storage bin that can hold a XXL helmet. Combined with the slim side paniers and top case, you have plenty of storage: http://image.motorcyclistonline.com/f/features/122_1201_2012_honda_nc700x_first_look/39863547+w620/122-1201-01-z+honda-nc700x-dct-static-fully-loaded+.jpg Moreover, unlike a Kei car, it can get out of its own way so highway entrance ramps aren't so god damn scary like it is on a 0-60mph in 22 seconds Kei car lol! MSRP: $6,999 MPG: 64mpg combined
      Jeff Gilleran
      • 1 Year Ago
      Like the Smart Fortwo, the car does not get especially good mileage for its diminutive size. Its not particularly cute, and it feels cut rate which is bad for Toyota. If the car got 60 Mpg on average, it might garner more attention. I think the car was more an exercise in seeing if the US public would appreciate a "Kei" car. Well, they might.. IF they put some real reason in considering one. Making it fun to drive, great mileage with a decent interior (being so small, they need one).. and a LOWER price tag might help. Nobody wants to pay so much and get so little in the way of value. Toyota can do better than the IQ.
      luckymjbz@gmail.com
      • 1 Year Ago
      Who really gives a rat's a$$ about this?
      stevenh
      • 1 Year Ago
      imagine the looks when you tell people you have an Aston Martin and they see you get in to this thing. The worst thing to automotive branding since the Cadillac Cimarron Thankfully Mercedes left the three pointed star off the Smart
        aatbloke1967
        • 1 Year Ago
        @stevenh
        They do, but Mercedes pin that badge on everything from farm vehicles to buses to refuse collection vehicles. Try again.
      William Weisberg
      • 1 Year Ago
      The Cynet was a rolling, partial-birth abortion, and should never have seen the light of day.
      • 1 Year Ago
      [blocked]
      James John
      • 1 Year Ago
      Why pay 50K for a 15K car? That's why nobody cares for it.
      ebn.hahn
      • 1 Year Ago
      Any Idiot payes $50K for a rebadged $14K Toyota IQ should be shot.......
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