Toyota, VW, Honda Up Big Again, But Not As Much

As has been the case for a few months now, the same three brands led the month with the largest sales increases among major automakers: Toyota, Volkswagen and Honda. They have swapped positions on the podium each time, but each is a medalist again this month in the industry-wide sales race.

Toyota sales were up 42.33 percent in September compared to the same month last year, though that increase is lower than the prior month's gain of 47.5 percent. Likewise, Volkswagen was up 34.41 last month – far from the 62.54 gain it enjoyed in August. Honda's increase also dropped sharply month-over-month, from 57.88 percent in August to 29.33 percent last month. This could signal a return to normalcy for Japan's two biggest automakers, whose sales have appeared inflated compared with last year's numbers that were affected by that country's natural disasters and resulting production problems.

Our own domestic automakers are likewise seeing a return normalcy that doesn't include them posting double-digit sales gain every month. Well, except for Chrysler, whose portfolio of brands did exit September with a gain of 11.55 percent. General Motors, however, barely remained positive with a small 1.5-percent increase and Ford dipped slightly into the red with a decrease of 0.13 percent.

Ford did enjoy some good news with the performance of its new Escape, which racked up 23,148 sales in September, enough to lead its segment. Early signs suggest that those who were worried that the slicker, costlier new Escape couldn't replicate the popularity of the last generation's boxy bravado needn't have – at least for the moment. The Chevrolet Cruze also appears to have captured its segment's sales crown for the month of September with 25,787 sales. The mid-size sedan segment, which has heated up with a number of new totally redesigned models, was easily won by the Toyota Camry with 34,252 sales.



*Brands and companies are displayed in descending order according to their percentage change in volume sales. There were 25 selling days in September 2012 versus 25 selling days in September 2011, so the change in monthly sales volume will be the same as the change in average daily sales rate (DSR) for each brand/company. Also, brands are combined and reported as companies only if their sales figures are released jointly.


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  • 62 Comments
      DriverSide
      • 2 Years Ago
      Fiat is selling almost as many 500s as mitsubishi's total volume. I love my Evo X, but I dont think this company will survive in the US and after the dealer experience I had buying mine, I cant say that they should survive.
      • 2 Years Ago
      [blocked]
      Yang Xi Gua
      • 2 Years Ago
      I think this month the new Accord could take over Camry. It is very fuel efficient and powerful and starts relatively low.
        Zoom
        • 2 Years Ago
        @Yang Xi Gua
        I don't think it will. The new Altima is competing with it for the non-Camry sale. Camry buyers are content with buying more Camrys.
        Bobby_Sards
        • 2 Years Ago
        @Yang Xi Gua
        NEVER diss the Camry on autoblog ...lol
      MAX
      • 2 Years Ago
      That is a hell of a botched launch Ford had with the Escape!
        merlot066
        • 2 Years Ago
        @MAX
        Sales are up 15% on already strong sales from last year, please explain how that's botched.
          merlot066
          • 2 Years Ago
          @merlot066
          @MAX, lol for -11 and -14, I guess if you're that butthurt all you have left is the joy of downvoting facts Come at me honda fanboys
          MAX
          • 2 Years Ago
          @merlot066
          The JapanInc bots are out saying the Escape launch was botched, I'm making fun of them.
          BB79826
          • 2 Years Ago
          @merlot066
          A vehicle launch with multiple recalls is absolutely botched. New Ford/Chevy models always sell well, because fanboys are far less likely to be practical about car purchases. Me, I'm definitely buying an Escape, but buying one in its first model year? No thanks, I'm an informed consumer.
      Yang Xi Gua
      • 2 Years Ago
      It should be noted that Toyota and its subsidiary (as per Japanese law) Subaru together is at #2 place in terms of sales.
      Yang Xi Gua
      • 2 Years Ago
      Missed Honda Motor Company in the list of companies
      johnb
      • 2 Years Ago
      GM should be doing much better with all those subprime loans they are throwing out there.
      • 2 Years Ago
      [blocked]
        • 2 Years Ago
        [blocked]
      Snailguy
      • 2 Years Ago
      What Autoblog doesn't mention is that once you take away the 39% in fleet sales for September, the Chevy Cruze no longer holds the #1 spot -- the Cruze is a mediocre car that isn't selling. In fact, the Cruze ranks 4th (!) in sales after accounting for fleet: Civic (21,546), Corolla (20,723 + 10% fleet = 23026), Elantra (~18000), Cruze (15730 + 39% fleet =25787), (http://www.cleveland.com/business/index.ssf/2012/10/chevy_cruze_stays_no_1_in_sept.html)
        Chen Gong
        • 2 Years Ago
        @Snailguy
        39% in fleet sales? Lol to Cruze
        Chen Gong
        • 2 Years Ago
        @Snailguy
        39% in fleet sales? Lol to Cruze
        BB79826
        • 2 Years Ago
        @Snailguy
        39% fleet, really? That's surprising to me, since the Cruze is one of the most expensive compacts on the road.
      merlot066
      • 2 Years Ago
      Escape sales are still up. I can't speak for the rest of the country but the two Ford dealers in my area haven't had 2012 models for about 6 weeks now which means the new Escape is selling like hotcakes. I've seen a lot of them in my area already. Haters gonna hate, the rest of us are going to buy stock ;)
      BB79826
      • 2 Years Ago
      Good to see Nissan floundering a bit, considering their latest styling "direction." I know part of that has to do with how they weren't as affected by last year's natural disasters, but I hope another part of it is that their cars have turned into swoopy blobs.
      mrx19
      • 2 Years Ago
      The folks at Mini should be getting nervous. Fiat nipping at their heels with 1 model while Mini has 6.
        • 2 Years Ago
        @mrx19
        [blocked]
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