First Ford Focus Electric models en route to dealerships
Even if fewer than 5,000 Focus Electric models find buyers this year, Alan Mulally won't be disappointed. While Ford ultimately expects electrics and hybrid vehicles to account for up to 25 percent of its sales volume by 2020, the company is moving deliberately. Rather than develop and tool an entirely new platform, Ford's move to modify the Focus for electric propulsion is said to allow some semblance of a profit margin, but it's going to take time for consumers to warm to the idea of a $40,000 Focus, even if a third of that price is the battery, and Ford appears to be keeping this in mind.
After the initial 350 or so cars are delivered to the pilot stores, the rest of the Ford dealers across the nation will start getting the Focus EV before spring turns into summer.
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