• Jul 26, 2010
2011 Audi A7 Sportback – Click above for high-res image gallery

There's a new automotive segment being born as we speak. Previewed by the Porsche Panamera, Aston Martin Rapide and BMW 5-Series Gran Turismo, modern four-door sportback sedans combine the functionality of a hatchback with seating for four or five, all wrapped in a shapely, sleek package. Audi previewed its own offering at the 2009 Detroit Auto Show by way of the Sportback concept, and now the production model has officially been unveiled in Munich.

From a design standpoint, it's obvious that the A7 Sportback was penned alongside the all-new flagship A8 sedan. Audi's signature LED running lamps are intact up front, in a more angular shape than what you'd see on the A4 or R8, and the chopped rear deck is not only a throwback to fastback sedans from many decades ago, but its design mimics that of the larger A8, as well. The most striking view, however, is the side profile, which looks to be one part shooting brake and one part coupe, though if we're honest, we wish the A7's front overhang were reduced just a bit. Interestingly, at one point, Audi refers to the A7 has having a boattail, which initially made us cringe, but staring at it a bit more, this notion makes a degree of sense.

Powertrain details are slim as of this writing, but Audi says that the A7 Sportback will debut with four different V6 offerings, two petrol and two diesel. Expect the 3.0-liter supercharged V6 from the S4, S5 and A6 to be on hand, as well as the 3.0-liter TDI V6 found in the Q7 SUV. Audi will offer the A7 in both front- and all-wheel-drive configurations, with the Multitronic CVT and seven-speed S-tronic transmissions being used, respectively. Interestingly, unlike the A8, the A7 will make use of electric power steering, so we hope Audi's boffins have done their homework on dialing in feel and linearity.

Inside, we expect the standard raft of Audi amenities, including the automaker's new MMI Touch infotainment interface. From there, the latest in Audi technology will be on hand, including wireless internet connectivity. The interior is very much akin to that in the new A8, and we fully expect that it will offer premium creature comforts while still being driver-focused.

No official confirmation for North American consumers just yet, but we expect an all-wheel drive model to make it to these shores – presumably with a gasoline and S-tronic gearbox only configuration.

Hit the jump to read the full details in Audi's press release, and click through the attached gallery for high-res shots. We fully anticipate that Audi will open the floodgates on further information and images in the near future, so stay tuned.



[Source: Audi]
Show full PR text

The Audi A7 – elegance and efficiency

INGOLSTADT, Germany, Jul 26, 2010 - Summary

Aesthetic and athletic –
the Audi A7 Sportback


Emotion-packed design, sporty character and innovative technology: Audi is targeting a new market segment with the A7 Sportback. The large five-door model with the dynamically accentuated rear end brings together the best of three worlds: the sporty elegance of a coupe, the comfort of a sedan and the practicality of a station wagon.

The A7 Sportback is pure high-tech. Its body is very lightweight thanks to numerous aluminum components. The elegant interior shows a craftsman's level of workmanship. The four V6 engines combine refined power with groundbreaking efficiency. The 3.0 TDI with 150 kW (204 hp) and multitronic has CO2 emissions of just 139 grams per kilometer (223.70 g/mile). The sporty chassis comes with new solutions, such as electromechanical power steering. When it comes to assistance and infotainment systems, the luxury-class coupe exhibits all of the innovative power expected of Audi.

The five-door coupe from Audi combines supreme, long-distance comfort with a sporty character. The interior noise level is very low even at fast highway speeds, with the V6 engines providing refined acoustic feedback as their power unfolds.

The excellent vibrational comfort likewise contributes to the atmosphere of cultured tranquility on board. This is the result of painstakingly tuning all components, systematic hydraulic damping in the axle and drivetrain bearings and the extremely stiff body. The body is comprised primarily of aluminum and high-tech steels, making it extremely lightweight and safe. The large rear hatch opens wide to reveal a large, extremely usable luggage compartment that is very easy to load. Its 535-liter (18.89 cu ft) capacity swells to a volume of 1,390 liters (49.09 cu ft) with the rear seat backrests folded down.

With the A7 Sportback, which will be rolling into dealerships in the fall at a base price of €51,600, Audi is taking up a new design line representing elegance on a grand scale. The five-door coupe is 4.97 meters (16.31 ft) long and 1.91 meters (6.27 ft) wide, but only 1.42 meters (4.66 ft) high. Its long hood, the short front overhang, the long wheelbase, the sportily flowing C-pillars and the sharply dropping rear create a dynamic overall impression. The five-door coupe is an aesthetic athlete with a wide, powerful road stance.

Optional LED headlights reinforce the unmistakable expression of the A7 Sportback and provide all light functions with light-emitting diodes while minimizing energy consumption. Bi-xenon headlights and LED tail lights come standard. The innovative all-weather light function has also been integrated into the headlights, replacing the classic fog lights.

The sinewy sportiness of the exterior carries over into the interior of the A7 Sportback, where Audi again demonstrates its leading role in automotive design. The salient element is the "wrap-around," a horizontal line that encircles the driver and front-seat passenger in the interior to provide a feeling of safety and security. The wave-shaped application strip with its integrative dynamics is the salient element of the dashboard.

The utmost care has been devoted to every last detail in the interior. Workmanship is at a craftsman's level. Optional climate-control and massage functions are available for the front seats covered in high-grade Audi leathers. The optional ambient lighting fills the entire interior with atmosphere.

Like Audi's A8 flagship, the A7 Sportback also combines a new level of technical intelligence with logical, intuitive ergonomics and self-explanatory operation. The advanced MMI operating system with central menu button and reduced number of buttons comes standard, while one of the options is a new head-up display that projects the most important information on the windshield. The MMI touch system combines a hard drive navigation system with the convenience of touchpad input.

The driver can use the touchpad to perform numerous functions, such as using his or her finger to write the letters of the destination or the digits of the telephone number.

The online services work together with Google to connect the five-door Audi coupe to the Internet via the Bluetooth car phone. A UMTS module delivers images and information from Google Earth to the monitor and combines them with the navigation route. A WLAN hotspot is used to connect mobile devices. Further to the Bose sound system, the top-of-the-line option is the Advanced Sound System from Bang & Olufsen featuring 1,300 watts of power and
15 speakers.

The top navigation system works closely together with the many optional driver assistance and safety systems in the A7 Sportback. It forwards the route data to the control units for the headlights, the automatic transmission and the adaptive cruise control with stop & go function, enabling these systems to recognize complex scenarios. In many cases, the Audi pre sense safety system can reduce the severity of accidents and their consequences. The new Audi active lane assist helps the driver to keep the A7 Sportback firmly on course, and the new park assist system relieves the driver of the chore of steering when parallel parking.

Audi will initially offer the A7 Sportback with a choice of four powerful and cultivated V6 engines: two gasoline and two TDI units. Their power output ranges from 150 kW (204 hp) to 220 kW (300 hp), and their efficiency sets impressive new standards in the vehicle class. The new 3.0 TDI with 150 kW (204 hp) and multitronic consumes on average just 5.3 liters of fuel per 100 km
(44.38 US mpg), corresponding to CO2 emissions of just 139 g per km
(223.70 g/mile). All engines use Audi's innovative thermal management system, a recuperation system and a start-stop system.

The standard automatic transmissions also play a role in the high efficiency of the Audi A7 Sportback. Audi offers two different transmissions depending on the engines: The continuous multitronic sends the power to the front wheels, while the sporty seven-speed S tronic works together with quattro permanent all-wheel drive. The latest evolutionary stage of quattro features a crown-gear center differential and torque vectoring.

The drive system is particularly flexible and dynamic. The optional sport differential actively distributes the power between the rear wheels.

The chassis also combines sporty precision with luxurious comfort. The Audi
A7 Sportback rolls on large wheels measuring from 18 to 20 inches in diameter. The chassis features aluminum control arms and a newly developed power steering system with an electromechanical drive for high efficiency. The Audi drive select dynamics system is standard and can be supplemented by the optional adaptive air suspension with controlled damping.


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    • 1 Second Ago
  • 30 Comments
      • 4 Years Ago
      Despite being seen on a whole bunch of 4-door sedans now, that rear deck treatment remains quite stylish. Graft that onto any front end and you have a stylish motorcar.

      • 4 Years Ago
      I'd pass on the crown-wheel center differential.
      I'll take torsen.
      • 4 Years Ago
      It's interest to see so many luxury "hatchbacks" coming to market in the U.S. There used to be a time not that long ago when common sense said luxury/near-luxury hatchbacks, except perhaps Saab which ironically doesn't currently offer a hatchback, don't do well here.
      • 4 Years Ago
      That back-end doesn't work at all, in my eyes. It's too low and the detailing is heavy-handed.
      • 4 Years Ago
      Offering a standard looking sedan and a stylish alternative for higher price is an excellent marketing strategy on how to make more money from the same technology.

      For each and every vehicle from the list below:
      - VW Passat, VW CC
      - Mercedes E, Mercedes CLS
      - Audi A4, Audi A5 Sportback
      - Audi A8, Audi A7 Sportback
      - BMW 5, upcoming BMW 6
      following is true:
      - both vehicles are technically almost identical
      - the latter is sold at significant premium

      If they sold only the standard looking option, 0% of vehicles sold would bring additional premium into the pocket.

      If they sold the looker only, they would have to offer it at standard price to stay competitive with the rest.


      Current option is simply the optimal way to earn more. Credit where credit's due, that's simply very smart.
        • 4 Years Ago
        I didn't think the A7 was selling at a premium to the A8. I thought the A7 was to be slotted between the A6 and A8. I'm I wrong?
        • 4 Years Ago
        No idea, the A7 is pretty huge. Anyway, whichever model it is based on, it will be more expensive than it.

        By the way, they could have left way more aggression and handsomeness from the concept........

        http://en.wikipedia.org/wiki/File:AudiSportbackConcept.jpg
      • 4 Years Ago
      I don't understand why people get so worked up over manufacturers referring to these cars as "coupes"

      Marketing departments have spun variations on the coupe concept for as long as there have been cars "Club Coupe", "Business Coupe", "Opera Coupe"

      "Quad Coupes" like the RX-8 do not get such an outcry, I guess adding that exterior door handle is just one step too far.

      The Society of Automotive Engineers (SAE) distinguished between a coupe and a sedan by rear seat interior volume, not by number of doors or the style of the roofline. So by their standard this would be a sedan, a Mercedes CL would also be a Sedan. Smaller "Sedans" like a Civic or Corolla, would be a coupe.

      My point is that concept of a "coupe" has always been all over the map...Calling cars like the A7, CLS, Passat CC, etc. a "four door coupe" is no big sin.
      • 4 Years Ago
      Great design from the windshield to the back.

      I was expecting a more aggressive front without those tired headlights/grille.
      • 4 Years Ago
      I would hardly call the 5 series gt sleek. I call it hunchback. It just looks terrible. The X6 is even better looking.
      • 4 Years Ago
      I think the interior styling is the biggest letdown.
      Reminds of BMWs concept interiors that somehow wasnt executed properly on the production model.

      I want to see the other final proposals that didnt get picked. I wish the rear deck was a hair higher. Looks slightly saggy. Maybe going for the MB CLS look.

      Should look pretty awesome in person though.

      The A4 is a disappointment though....
      • 4 Years Ago
      i'm sorry but i cant understand the people saying that it looks stunning. frankly, i think it looks rather dull. the back is nice though
      • 4 Years Ago
      Looks really good, I just wish Audi would differentiate their cars a bit more
      • 4 Years Ago
      The mirrors look like fat globs tacked onto a slick body, the boattail looks great though.
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