2015 Ford Edge holds line on pricing, starts at $28,100* [UPDATE]

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UPDATE: Between the initial launch and now, Ford has decided to no longer include the Adaptive Steering system as standard equipment on Edge Sport. It's now part of the optional Driver's Package for Sport and Titanium models. Also, Ford has issued a corrective statement clarifying that the 2015 Edge Sport is priced at $500 more than the 2014 Sport trim, not $500 more than the 2015 base model. That makes its price $38,100, plus destination. Both facts have been changed in the text to reflect this.

The Ford Edge gets an updated platform, bolder styling and a standard 2.0-liter turbocharged EcoBoost engine pumping out 245 horsepower and 270 pound-feet of torque for the 2015 model year. You might expect that all those new features would result in a big price bump, but you'd be wrong. Ford is keeping costs identical to the 2014 model with a starting MSRP of $28,100 (*plus an $895 destination charge), according to Edmunds. Ford spokesperson William Mattiace confirmed the numbers to Autoblog.

That's a pretty good deal, but the real ticket here might be the model's Sport trim. Buyers get a 2.7-liter, twin-turbocharged V6 EcoBoost engine with over 300 horsepower for $38,100 plus destination. That's just $500 more than the 2014 Sport model.

Pricing for the Titanium trim has not yet been announced, but it'll be a short wait to find out. Mattiace tells Autoblog that full pricing and the configuration for the model will launch on November 5. He has also confirmed that the 2015 Edge will begin hitting dealers in the first quarter of 2015.

The 2015 Edge is the first Ford in the US to come with a standard EcoBoost engine, although a more traditional naturally aspirated 3.5-liter V6 is also an option. All models come with a six-speed automatic, with the 2.0L EcoBoost available exclusively in front-wheel drive and the 2.7L and 3.5L models gaining optional all-wheel drive traction. The Sport and Titanium trims have optional active steering, and other tech upgrades include available active grille shutters for select models and an air-curtain system to improve aerodynamics around the wheels. Look for even more details when the configurator comes online.

Ford Edge Information

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