The workers were part of the Nazi "Aryanization" program. Gabriel Quandt said that it was wrong for her family to ignore this chapter of its past. The study, commissioned by the family, found that both Geunther and his son, Herbert, were responsible for Nazi injustices.
Despite Gabriel Quandt's acknowledgement of the transgressions of her forbears, the family still plans to award the Herbert Quandt Media Prize. Stefan Quandt says that the prize should stand because of the values that Herbert conveyed on the company later in life.