As much as we'd love to see Nissan hearken back to its performance roots with a remake of the classic 240SX coupe, it seems the Japanese automaker is content to earn sales by sticking to the tried-and-true approach of offering competent vehicles at attainable prices. In other words, if Nissan has a sporty-looking coupe in the pipeline, it'll be more of a Scion tC competitor than a Hyundai Genesis Coupe-challenger.
This revelation comes by way of Larry Dominique, chief product planner for Nissan North America, who tells Wards "he would be more inclined to do a derivative of the Sentra than introduce an entirely new nameplate." Nissan's internal data suggests that it could only sell about 30,000 240SX coupes in America per year, which isn't enough to make a convincing production argument. Sad, sure, but very likely also true.
In related news, Dominique also says that the next generation of Nissan cars in the States will share a great deal of design DNA. At present, there is very little visually that ties the Versa, Sentra and Altima together in any meaningful cohesive way besides the Nissan badge on the trunk. Expect that to change in the coming years as the nameplates receive their next rounds of styling updates.