It's a big day for the upcoming Nissan Juke. Not only did Nissan drop UK pricing details on its little run about, but the company also dumped a smattering of new photos on the interwebs at the same time. If you happen to find yourself living in the old empire and want to lay your hands on the new crossover, get ready to shell out around £12,795 for the base model. That equates to around $18,500 at current conversion rates, but includes Britain's 17.5 percent Value Added Tax. Subtract the VAT and the base MSRP would be around $15,250. That's a reasonable baseline comparison, but of course, there are other market-specific factors to consider in a price comparison.
The base model packs a 117 horsepower 1.6-liter gasoline engine, though a 110 horsepower diesel mill is also available in ol Blighty. Step up to the 190 horsepower turbocharged 1.6-liter and all-wheel drive, and you're looking at a final price tag of £19,995 – around $23,850 after converting from the mighty pound and ditching the VAT. At that price point, buyers are treated to a new XTRONIC CVT with torque-vectoring all-wheel drive.
Those numbers should give us a feel for how the 2011 Nissan Juke will be priced once it hits our shores, though don't hold us to it. The oddly styled Juke is deceptively small and will likely straddle the various segments in the entry-level class. Off-hand, we can see it doing battle with the forthcoming Mitsubishi Outlander Sport, the Suzuki SX4, inexpensive 'box' cars like the Kia Soul, along with basic hatchbacks.
Be sure to check the gallery for the rash of new photos, hit the jump for the full press release, and most importantly, vote on where you think the Juke needs to be priced when it comes in the states in our poll below.
FOR IMMEDIATE RELEASE
* Prices released for Nissan's new compact crossover
* Sector-defining new model available from only £12,795
* 190PS flagship turbo offers intense performance from just £15,695
* Two and four-wheel-drive versions offer innovation, distinctive style and versatility
* Compact SUV meets sports car...
* On sale late September with order books open in June
* Dominance of crossover segment continues with Juke joining Murano, Qashqai & Qashqai+2
Sector-defining innovation is no longer priceless... Nissan has today announced the prices of its ground-breaking compact crossover model, the Juke. Priced to put another Nissan in the UK's best sellers list, the Juke will be available from a supermini-rivalling £12,795 on the road.
Shunning conventional design in favour of more creative thinking, the Juke will shake up the small car sector with a line-up that's set to appeal to a broad spread of drivers. At the top of the range sits a thrilling 190PS turbocharged model available from only £15,695, extending the Juke's unique appeal as a compact SUV with the genes of a sports car.
Offering both innovative design and great value in a British-built package, the Juke is available with a choice of three engines. The range kicks off with a frugal 117PS 1.6-litre petrol engine, backed up by a fuel-sipping 110PS 1.5-litre dCi diesel.
The ultimate Juke comes equipped with a new 190PS 1.6-litre direct injection turbo petrol engine in both two and four-wheel drive. The £19,995 all-wheel-drive range-topper is mated toNissan's XTRONIC CVT transmission, with six-speed manual mode and adds lateral torque-vectoring - a first in the small car segment and a technology that has, until now, only been found on top-of-the-range, premium vehicles.
Innovation is central to every part of the Juke's design. Inside, another world first for the small car segment is Nissan Dynamic Control System. A central command and display module like no other, it allows the driver to alter dynamic drive settings as well as easily control functions such as climate control. What's more, the system adopts different displays, colours and functions depending on the mode selected by the driver.
Juke will officially go on sale in late September with order books opening next month [June]. The range will consist of three core specification levels already familiar to Nissan drivers: Visia, Acenta and Tekna. The entry-level Visia will be available from £12,795 and come equipped with 16-inch alloy wheels, ESP, six airbags, sports seats and air conditioning, while also offering the practicality of the Juke's funky five-door shape.
Acenta spec is available from £13,795, growing the standard equipment list to include 17-inch alloys, climate control, Bluetooth with USB connectivity and the Nissan Dynamic Control System.
Two option packs have been developed to allow buyers of Acenta grade versions to tailor their perfect Juke. The £300 Sport Pack will be the obvious choice for anyone wanting to capitalise on the Juke's athletic image. Including 17-inch Sport alloys, rear privacy glass and premium seat fabric, it emphasises the Juke's bold design. If luxury is more your thing, then the £900 Premium Pack brings Nissan Connect – the acclaimed combined satellite navigation and audio system - a reversing camera and six speakers, combined with the Sport Pack's extras.
However, the ultimate Juke will always wear a Tekna badge. Available from £15,795, the range-topping specification includes leather upholstery, Nissan Connect, a reversing camera, Intelligent Key with engine start button and much more.
Nissan's UK MD, Paul Willcox comments: "For many years buyers in this sector have had a pretty conservative range to choose from. Now we have Juke crossover which offers something innovative and exciting for the same price as a bland five-door hatchback. We firmly believe the Juke is going be another huge success for Nissan and our Sunderland plant."
Like its big brother Qashqai, two-wheel drive versions of the Juke will be built at Nissan's award winning Sunderland Plant, giving a further boost to the UK's manufacturing industry. The range-topping all-wheel drive model will be produced at Nissan's factory in Oppama, Japan.