Click above for a high-res gallery of the 2010 Toyota Prius
Toyota Motor Europe CEO Tadashi Arashima has announced that Europe will get 150 plug-in Priuses this year, followed by another 350 in 2010. These PHEV units will be used for testing purposes and will not be available for the masses. Even better news from ToMoCo: 2012 will see the introduction of an all-electric vehicle. Toyota could use the plug-in help to meet its self-set goal of average corporate CO2 emissions of 140 g/km, including Lexus offerings, this year and drop to between 120 and 130 g/km before the mandatory limit comes dues in 2015. Arashima also said that, since the price of diesel cars will climb significantly with the introduction of the Euro V and VI anti-pollution rules, diesel vehicles won't be as attractive to buyers who might also consider a hybrid vehicle. He did acknowledge that diesels will continue to be significant in European markets.
[Source: Automotive News (subs. req'd)]