The survey was an attempt to track consumer's interest in hybrids and other alternatively fueled vehicles and the results contend that in the face of $4-a-gallon gas, tastes and opinions are changing. Of the people polled, 80-percent responded that they'd rather discuss the latest fuel-efficient vehicle over the newest sports car and that four out of ten people believe that it's becoming a faux pas to drive something the sucks gas. Even more alarming is that almost nine out of ten women would rather hear about a man's fuel-efficient transport rather than his sporty GT, and that if a reality show is created documenting the design of the most attractive fuel-efficient vehicle, something akin to Project Runway, they'd watch it.
The survey also revealed that 86-percent of American car buyers believe that domestic automakers have a long way to go with innovative offerings and that 97-percent of the public thinks that the U.S. should harness the collective imagination of the youth to bring about a change in mass transport.
[Source: Challenge X]