Celebrating four decades of Hethel-built Loti: Limited-edition Lotus Elise S

Click the image above for more shots of the 40th Anniversary Lotus Elise.

To commemorate 40 years of dutiful production at the Lotus plant in Hethel, our favorite purveyors of minimalist motoring will be offering 50 lucky customers the chance to pick up a celebratory Elise in a limited edition hue. The 40th Anniversary Elise S comes bathed in Burnt Orange paint, with a color-matched hardtop, rear diffuser, center console, air intakes and brake calipers. The matte-black wheels get some similar highlights, while the leather seats have orange contrasting stitching. Of the 50 vehicles built, 15 will go to Germany, ten are off to Switzerland, France and Belgium each get five, while Italy gets six and a few other countries get to fight over the remaining nine. The regional breakdown deserved note, as each country gets its own flag stuck on the front fender, but Lotus seems to be leaving out the one country in which its attempting to celebrate: the UK.

All the details are in the press release after the jump.


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PRESS RELEASE

Lotus Launches 'Elise S 40th Anniversary Limited Edition'

Lotus Cars is very pleased to release its limited edition for Mainland Europe – the Lotus Elise S 40th Anniversary Limited Edition. This unique limited edition is based on the entry-level model of the Elise Range – the Elise S – and commemorates the 40th anniversary of production at the Lotus factory in Hethel in 2007. The specification of the car is as follows:

  • Elise S – Model Year 2008, featuring twin airbags
  • Burnt Orange Premium Paint
  • Hardtop
  • Painted rear diffuser and wheels
  • Leather trim in orange stitching
  • Painted centre consol & exterior panels in body colour
  • Coloured brake calipers
  • Build plate
  • Country specific unique Decals
  • 40th commemorative letter signed by Mike Kimberley, CEO of Lotus Cars Ltd.

The car is available from official Lotus dealers in Mainland Europe from today and the production numbers will be strictly limited to the following countries as below:

  • Germany 15
  • Switzerland 10
  • France 5
  • Belgium 5
  • Italy 6
  • Other countries in mainland Europe 9, (signified with the Union flag)

To celebrate both the 40th anniversary of production at the Lotus factory in Hethel, England and also the fourth consecutive year of sales growth in Europe for Lotus (up 9% year to date verses the same period last year) the car will be extremely competitively priced giving the customer an extra 10% extra value in terms of equipment and options. The only additional cost options are Air Conditioning and Lotus Traction Control.

The retail prices per country are listed below. Please take into account that all prices include local tax and delivery:

  • Germany: 39,995 EUR
  • Switzerland:CHF 58,600
  • France: 40,200 EUR
  • Italy: 40,800 EUR
  • Belgium: 40,600 EUR
  • Holland: 53,600 EUR

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