Toyota Australia could add Camry Hybrid production if government helps

During the Tokyo Motor Show last week, Toyota executives revealed that they would like to add local production of the Camry Hybrid to their Australian plant in Melbourne. They want to add a hybrid to their Australian lineup to address demands for improved fuel efficiency in that market. However as anyone who has watched the bidding battles for new plants in the US knows, Toyota wants financial assistance from the local governments to pay for the investment. Part of Toyota's reasoning for wanting incentives is to counter the currently strong Australian dollar and future tariff reductions, which would reduce the incentive to build locally. If they can work out a deal, they hope to have Camry hybrid production rolling by 2010.


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