"Check your cell phones at the door." That's what current Ford
workers and retirees will hear when they arrive at Cobo Arena in Detroit on November 27th and 28th to witness a sneak peek at their employer's lineup of vehicles extending all the way out to 2010. About 25,000 people are expected to attend six sessions Ford will be hosting, each showcasing future vehicles through the use of images, animations, short videos and actual vehicles. The idea is to restore the faith these workers and retirees have in Ford Motor Company
by showing off the actual product that's being planned to turn the company around. Each person will be required to sign a confidentiality agreement and no cameras, along with camera-equipped cell phones we presume, are allowed. There's not much we wouldn't give to be a fly on the wall of Cobo Arena during these preview sessions. What will they see? The 2010 Mustang
? The next generation C1-based Focus? The F-150
that will tangle with the Tundra
? Ford cleverly scheduled the event when most of the automotive press will be on its way to California for the L.A. Auto Show
, but with that many eyes privy to Ford's future product, something's gotta give.
[Source: The Detroit News]