General Motors noticed that the brand name used by Chinese automaker looks an awfully like Chevy. Chery Automotive has big plans with Malcolm Bricklin at the helm in the U.S. but GM has threatened Chery with legal action if it uses the brand name in the America. Bricklin told the Financial Times that he would use the name anyway. GM already slapped Chery with a lawsuit over intellectual property stating the Chery QQ is a direct copy of the GM-Daewoo Matiz sold in China as the Chevy Spark. Chevy. Chery.