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0Report: Farley says Lincoln learnings in China could influence brand in US 1368552540
Automotive News reports Lincoln is looking to Chinese luxury shoppers for customer service ideas. Those notions may eventually make their way back to the US in the form of new dealership training. Jim Farley, the executive vice president of global marketing for Ford, tells Automotive News, "In ...
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Report: Ford's Jim Farley hints at Lincoln sales rebound 1366901880
If you're a fan of Lincoln, get ready for "a really great story" come May 1. That's how Ford marketing boss Jim Farley, in a call with analysts, characterized the coming April sales report for the MKZ. At the moment, there are probably few things that the executive VP could want more than a happy ...
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Podcast: Autoblog Podcast #327 1364943300
New York Auto Show, Jim Farley interview, 2014 Chevrolet Silverado fuel economy, Ford fuel economy app challenge Episode #327 of the Autoblog Podcast is here, and this week, Dan Roth, Zach Bowman and Jeff Ross talk about this year's New York Auto Show, Chevrolet's latest assault in the pickup ...
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Report: Lincoln to adopt Mini-like personalization strategy? 1358522100
There's no single silver bullet that will cure all that ails the Lincoln brand, and Ford knows that just as surely as we do. Coming out with exciting new models like the well-received MKC crossover counts as several steps in the right direction, assuming of course that the production version is ...
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Official: Ford shakes up executives, Mulally to stay through 2014 1351778460
Ford shored up its executive team this morning, announcing not only a series of promotions, but confirming that popular CEO Alan Mulally will remain at Ford through at least 2014. The announcements arrive amid speculation about Ford's succession plan and who would ultimately replace Mulally, 67, ...
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Report: Ford sales boss Farley studies video game industry, refines prelaunch marketing efforts 1350495000
Throughout these tough economic times, automakers have looked all over for new marketing ideas to get their products noticed. Ford is no stranger to experiments in marketing, and its chief marketing man, Jim Farley, confirms that the video game industry, of all places, is one place where he looks ...
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Submit your questions for Autoblog Podcast #300 LIVE! 1347917220
We record Episode #300 of the Autoblog Podcast tonight, and with the milestone episode, we welcome back recently departed and dearly loved host Chris Shunk for a guest slot. You can drop us your questions and comments via our Q&A module below. Subscribe to the Autoblog Podcast in iTunes if ...
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Report: Ford's Farley addresses 'the burden of being Lincoln' 1347377460
For at least two years, the plot lines concerning Lincoln have been "How much longer until Ford kills it?" and then "How much longer until Ford turns it around?" We were told that the 2013 MKZ would begin the resurrection of a brand that many felt nostalgia for, but not love (not unlike Cadillac ...
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Report: Blue Oval's Farley vows to fix MyFord Touch 1346080440
MyFord Touch is an enigma – not just because the infotainment system itself is difficult to understand and use, but because Ford just can't seem to figure out what to do about it. Ford's marketing chief Jim Farley tells Automotive News that despite ongoing criticism of MyFord Touch, even ...
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Report: Scion xB, xD models getting the axe 1335209220
Scion has long been labeled as a "youth brand," so perhaps we shouldn't be surprised to read word of parent Toyota turning over the marque's aging nameplates so quickly. According to Ward's Auto, Scion is set to kill off its xB and xD models – the first a onetime icon for the brand, the ...

