• Apr 1, 2011
BMW M3 Pickup – Click above for high-res image gallery

It's the First of April and the fun has officially begun here in Munich. BMW has officially taken the wraps off the M3 pickup after our spy shooters caught it running the 'Ring late last month. And as we exclusively revealed, it's the Bavarians' idea of an April Fools prank.

However, that doesn't mean that the uteified M3 isn't a full-fledged performer. It's packing the same 420-horsepower 4.0-liter V8 as its sedan, coupe and convertible brethren, but despite lopping off the back, BMW discovered during wind-tunnel testing that its coefficient of drag is close to that of the M3 coupe. It comes complete with a with a removable targa top, weighs some 110 pounds less than its drop-top sibling and topped out at the Nürburgring at 186 mph. Pop the removal roof and the M3 pickup sheds another 44 pounds, and in keeping with every automaker's standard measurement of trunk capacity – the golf bag – the pickup can tote 20 bags of irons. Oh, and there's a trailer hitch to boot.

Naturally, serial production isn't going to happen, but the M3 pickup will serve as the workshop transport vehicle for BMW's M division. Full details in the press blast after the break.





Show full PR text
Unique: BMW M GmbH develops the world's fastest pickup.

Drive and suspension technology from the BMW M3 – comprehensive testing completed on the Nürburgring- Nordschleife – 420 hp and 450 kg load capacity – world premiere on 1 April 2011.

Munich. Following the BMW M3 Coupé, BMW M3 Convertible and BMW M3 Sedan, a fourth body variant of this globally successful high-performance sports car is about to cause a stir. Under the strictest secrecy, the world's first high-performance pickup has been created at the BMW M GmbH development centre. The sportiest example by far in this vehicle category, the BMW M3 Pickup will fire the imaginations of all motorists with a deep appreciation of top performance matched by a keen practical bent.

309 kW/420 hp under the bonnet and a rear-axle load capacity of up to 450 kilos take the hallmark BMW M relationship between race-oriented driving pleasure and everyday utility to an entirely new level. This unique vehicle has already completed extensive test and set-up drives on the Nürburgring's Nordschleife in advance of its global unveiling on 1 April 2011.

With this vehicle, BMW M GmbH once again furnishes evidence of its exceptional competence in developing and building high-grade, individual dream cars. With a high-revving V8 engine at the front, a generously sized load area behind and a removable Targa roof above, driver and passengers in the BMW M3 Pickup will relish an unprecedented take on the familiar M feeling. Yet this spectacular new development is unmistakably recognisable as a member of the BMW M3 model family. Corroborating this kinship are not just the inimitable power of the engine, but also fine-tuned aerodynamics and a tailored suspension set-up. Measurements in the wind tunnel at the BMW Group's Aerodynamic Test Centre showed a Cd factor on a par with that of the BMW M3 Coupé. Like every BMW M model, the BMW M3 Pickup has also demonstrated its dynamic potential on the North Loop of the Nürburgring. Official lap times have not yet been released, but the needle in the dial vouched for a top speed of 300 km/h.

The kerb weight of the world's fastest pickup undercuts that of the BMW M3 Convertible by around 50 kilograms. Removing the Targa roof shaves off a further 20 kg while at the same time lowering the car's centre of gravity. This most unusual experience of top-down driving pleasure in a BMW M3 thus goes hand in hand with further optimised dynamic handling.

The practical features of the BMW M3 Pickup are no less impressive. Maximum load capacity has been raised to 450 kilograms. The load bed of the BMW M3 Pickup is clad in high-grade structured aluminium sheeting and provides the biggest cargo capacity ever offered on a BMW M vehicle. In terms of the unit of measurement generally applied to premium automobiles, that gives the loading area of the BMW M3 Pickup the capacity to carry up to 20 standard 46-inch golf bags. What's more, the BMW M3 Pickup is the first BMW M3 variant in the 25-year-plus history of this model range to come with a trailer tow hitch.

Notwithstanding these unquestionable stand-out qualities, the BMW M3 Pickup will not be heading for the golf course or series development, but will retain its status as an exclusive one-off. It is earmarked for use as a workshop transport vehicle for BMW M GmbH. With this in mind, the current BMW M3 Pickup – unlike a similar predecessor built back in the 1980s – has gone through the requisite procedures to earn its road certification. Which makes it officially a truck – but one that puts a whole new spin on the meaning of the word.


I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.


    • 1 Second Ago
  • 34 Comments
      • 3 Years Ago
      April fools joke on BMW, I would actually buy one.
      • 3 Years Ago
      April fools or not, I like it!
      • 3 Years Ago
      The real question is, will BMW offer a gun rack, or will it be an aftermarket piece?
      • 3 Years Ago
      There are definitely worse things to have to drive as a parts runner. A '80s S10 comes to mind.
      • 3 Years Ago
      Only Stig will look impressive in this M3.
      • 3 Years Ago
      Ahh, you got me! Almost had me driving out to the BMW dealership in my previous gen m3 ute.
      • 3 Years Ago
      Best looking Bimmer for a while. Would make the D1 fanatics go mental.

      I still think the UTE configuration has it's own space on the auto market.

      Even if a joke, it's still a great looking machine.
      hpffallon
      • 3 Years Ago
      Check out the new video Horsepower Freaks released last week on the M3 turbo and EMS. http://www.youtube.com/watch?v=XxEl7yFllWM&feature=player_embedded
      • 3 Years Ago
      Thanks for ruining the April Fool's joke in advance AUTOBLOG!
      • 3 Years Ago
      I think they should release this to the public as a limited production vehicle. I know of quite a few people that would buy one just because it's so out of the ordinary.
        • 3 Years Ago
        A BMW El Camino....I loved my old GMC Sprint. Big block engine, 4 speed....
      • 3 Years Ago
      Well, they DID build X6 after all. How much worse can it get? As somebody way more famous than me already said ... "Dropping a thermonuclear bomb over [the city] would only improve the situation."

      It does show they didn't lost their sense of humour, even if they might have lost everything else. Nice job, BMW, just looking forward to that new F10-like steering in F32.
      • 3 Years Ago
      Joke or not, lets face it some of us would actually buy this.
    • Load More Comments