• Oct 28, 2010
How would you take your 2012 Ford Focus? The time to decide is at hand because Ford has just turned on the Focus configurator. The compact car comes in two flavors; sedan and hatchback, with the sedan receiving one lower trim in the form of the base S model. The sedan starts at $16,270 and the base SE hatchback is priced at $18,065.

If it were our money, we would start with the 2012 Ford Focus SE hatchback and build from there. This way we get to choose the five-speed manual gearbox. Throw in the Rapid Spec 203A option package, a moonroof, the SE Sport Package for a slightly more aggressive look and then paint it Kona Blue Metallic. What's yours look like? Go build your 2012 Ford Focus over at Ford's configurator. Thanks to everyone for the tips!



[Source: Ford]


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  • 113 Comments
      • 4 Years Ago
      You can tell its almost Halloween. I got chills down my spine when i saw the main post pic with a Ford Focus(compact car) and underneath it a $21,765 net price. Scary!
        • 4 Years Ago
        @LCN

        No bells and whistles for me, thanks.
        • 4 Years Ago
        I was able to make a fully loaded titanium hatchback for $28,555...yikes, although it comes with a ton of bells and whistles.
        • 4 Years Ago
        Referring to the main post pic, $394 dollar a month car note get's old...fast.
        • 4 Years Ago
        "Referring to the main post pic, $394 dollar a month car note get's old...fast." - SimpleCar

        Ironic given that so many posters here seem to have no trouble doubling this monthly payment to buy a Volt which is the same size, but which can run a few miles on electricity instead.
        • 4 Years Ago
        The front end of the car is scary... it looks like Darth Vader's mask.
        • 4 Years Ago
        Welcome to 2010 and the price of a nice compact car. Forever the US got cheap crappy compacts from Ford while Europe received the premium models. Now we get the premium model as well....but we have to expect a higher price.
        • 4 Years Ago
        Bells are nice. Could do without the whistles.
        • 4 Years Ago
        However, I must admit almost $25K for the fully specked out titanium hatch is a lofty price. The ST will easily be $30K Is there a market for $30K Ford hatches? We will see. Great looking car, but no longer an economy car.
      • 4 Years Ago
      Why is it a 2012 if we're still in 2010 and the 2011s are starting to come out? Is this a way to make your car seem one year newer when you go to sell it? That aside, it looks like a winner.
      • 4 Years Ago
      A 2012 model configurator w/pricing already online? We're not even in calendar year 2011 yet! These early model year introductions are getting worse and worse. Can't wait to see what the 2015 models price out like next year. :-)
      galivantstom
      • 2 Years Ago
      I just drove 2012 SE Focus Hatchback. I loved it. The steering was precise, the car felt sturdy, and it was quieter than most 4 cylinder engines I've driven in the pse. Even my 2011 Fusion. The city mileage on my Fusion is 21 MPG and since 90%+ of driving in the city mileage is a big issue. Therefore, I am looking at a 2012 Focus and its 28MPG city. The difference in mileage between the two vehicles, 7 MPG represents a 30% increase in mileageI plan on buying a 2012 in September, after the 2013 models come out. If the mileage number of 28 holds up, I figure my payback will be 18 to 20 months.
      • 4 Years Ago
      Wow, way to go Ford. This thing has it all over the Cruze. Even the cheapest Focus available comes with power windows, locks, and mirrors, not to mention the 2.0 engine. And that's at $16,995. The entry level Cruze at that same price gives you power locks and windows, but for some reason manual mirrors, and that's with the weak 1.8 engine. A base VW Jetta, with destination charges added in, is just short of $17k as well, and you get all the power options I listed, but then you're stuck with that horrible 115 HP engine. Cruise control on the Focus is a $300 package, and in the Cruze it's bundled with a $600 package. And the Focus just looks better, but that's my opinion.

      A Focus SE sedan, race red, with no other options would be perfect for me, and that's $18k.
        • 4 Years Ago
        No the base Cruze engine is a weak naturally aspriated 1.8L . The Fords engine blows the base Cruze engine out of the water...
        • 4 Years Ago
        Don't all Cruze's come with the 1.4L turbo? Don't think there's a 1.8 in any of those.
      • 4 Years Ago
      I really hope that the configurator isn't correct in that you can't get a manual transmission in the Titanium trim level. Some say I'm the biggest FoMoCo fanboi they know but WTF Ford...some of us still like to row our own gears and have leather seats.
        • 4 Years Ago
        I think they're assuming (mostly correctly) that the people who want a manual and leather seats are also the people who will pay for the ST. Otherwise, the people who want manuals are the ones looking for a cheap car, and won't want leather.
      • 4 Years Ago
      SEL 5-Door (Would rather have a Manual, but I like chrome trim and leather seats)
      Kona Blue w/ White interior (Would rather have Frosted Glass, but that's only available w/ a Beige interior - Ugh)
      SEL Premium Package
      Winter Package
      Moonroof
      $24,840 - $449/month

      (Don't like the monthly payment? Put more than $2000 down...)

      Not a bad price when compared with a comparable Golf TDI...
        • 4 Years Ago
        what frosted glass are you talking about ?
      • 4 Years Ago
      This car is so good looking its almost comical.... definitely the best compact car in the industry today.
        • 4 Years Ago
        best looking*
        • 4 Years Ago
        While I think its an improvement over the current gen north american Focus I still greatly prefer the MkII european over this. The bars coming down over the trapezoid of the front intake just really bug me for some reason.
        • 4 Years Ago
        I don't think this is all that great looking. Sure it's a nice hatch (certainly not the best), but the sedan is bested by the Mazda3 (even with the face) and even the new Elantra.
        • 4 Years Ago
        "Mazda3 . . . Add the best chassis and it's a no brainer."


        Hahahahaha....

        Yeah, I agree! But that in no way makes it better than the Focus ;)
        • 4 Years Ago
        actually drop in a 2.0L ecoboost and it would be the best all around compact car ever made
        • 4 Years Ago
        I for one am glad to see so many options available on this car. The last time I shopped this segment (it has been years) if you find a car you like starting at or below $18k the only option you could add was a moonroof and maybe nicer speakers. You'd have to step up to the next higher model to get heated this or automatic/powered that.
        • 4 Years Ago
        "In this class, the best looking car is Mazda3 - it's the design that works."

        Proof - if any were needed - that there's no accounting for taste.
        • 4 Years Ago
        The ST has the 2.0L EB.
        • 4 Years Ago
        It's just comical... kind of melted with hints of incredibly ugly Renault Megane. Sorry. In this class, the best looking car is Mazda3 - it's the design that works. You won't notice the smile standing next to the car. Add the best chassis and Made in Japan and it's a no brainer.
        • 4 Years Ago
        The Megane is a great looking car but reliability aside the Alfa Berera is pure compact sex on wheels.

        The Mazda3? I respect you're opinion but its probably one of the most oddly proportioned cars ever created, and considering how every car maker in japan is basically using the same parts supplier and honda, toyota, and nissan have just recalled millions of vehicles, i have a feeling mazda is next, but i could be wrong you never know maybe they were smarter
        • 4 Years Ago
        Agreed, probably one of the best hatches over here in the US, but I also think that the Golf looks pretty good as well.
        • 4 Years Ago
        Meh... something about the trapezoidal mouth and chrome grille line looks off to me. The new Elantra, Fiesta, Cruze or even the current Civic and Mazda3 looks better imo.
        • 4 Years Ago
        The Brera is pretty spectacular looking, but on our side of the pond the new Focus is definately going to be a force to be reckoned with.
      • 4 Years Ago
      Got it up to $27,720, or $502 a month. For an economy hatchback. :/
        • 4 Years Ago
        thats an hatchback indeed, but no economy. thats only in your prejudiced mind that never tested this car yet.
        • 4 Years Ago
        It is likely that this Focus has a nicer interior than many vehicles OUTSIDE of its class.

        You have to pay a price for premium features and materials...
      • 4 Years Ago
      i was very excited when i started to see he photos/specs. i thought this would be the car that brought me back to made in the U.S.A. we'll be looking to replace my wife's aging civic and i have finally convinced her of the awsomeness that is the hatchback. then i saw the rear seat leg room measurements. 33.2 inches....are you kidding me! our 03 civic sedan has over 36 inches. even my tiny honda fit beats the new focus. i cringe at the thought of my kids' feet being able to reach our seatbacks so easily. i can only hope it "feels" bigger in reality as i really love this car. kudos to ford and the great job they've been doing lately
        • 4 Years Ago
        Generally speaking, Ford has had longer travel in the front seats than other brands. This makes the front seat legroom relatively large, and the rear seat relatively small, but only if you put the seat all the way back. I used to have an Impreza, and we still have a Focus, and the Focus has substantially more front seat legroom, I never could get completely comfortable in the Impreza, and I'm only 6 feet tall. The Impreza had "more" rear seat room, but only because I couldn't steal it for myself in the front.

        Also, I recall the the new Focus front seats will be scalloped inward, making for more effective room for the passengers.

        That said, we've had two booster seats in the back of ours with a 5 and 6 year old, and it was fine. They could kick the seat if they wanted to, but only if they didn't want dinner.
      • 4 Years Ago
      Why can't I get the stick in all trim levels? FAIL!
      • 4 Years Ago
      Is there an option to replace the ridiculous amoeba-like taillights with something more, oh I don't know, Normal! No? Nevermind then....
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