• May 8, 2008
It comes as little surprise, but Cars.com has all but confirmed that the "El Camino" moniker has been nixed as a potential name of the new G8 Sport Truck. The site reports from a recent media event that a Pontiac spokesperson said that there was internal strife regarding use of the Chevy-associated nameplate on a Pontiac vehicle. Frankly, we agree with this decision. If GM wanted a legit El Camino, it would have simply handed the Ute to the Chevy division. GM has mismanaged its vehicle naming process enough as is -- one needn't look any further than Pontiac, where it's nuthin' but a "G" thang, baby... unless you're talking Vibe or Solstice. Way to be consistent, guys. Like everyone else, we're curious to learn what the badge applied to the G8 truck's tailgate will read, and it sounds like we should hear something fairly soon. Now, can we have another contest to give the G8 sedan a real name, too? Bonneville sounds nice to us...


[Source: Cars.com]


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    • 1 Second Ago
  • 74 Comments
      • 6 Years Ago
      As for El camino, I knew that wouldn't happen. And name the G8 the BONNEVILLE!!!??


      lolololololollllololololololollololollollololololollolololollllolollolololllol
        • 6 Years Ago
        please don't use the 'B' word for the g8, PLEASE!

        as for the 'el camino'
        umm
        how about 'el pollo del fuego'?

        nah

        G8 SUT (ala hummer?)

        nah

        how about some simpler moniker like G8X, or GX8?
        • 6 Years Ago
        I would call it the GT8.
      • 6 Years Ago
      can i vote for the wagon over the ute?
      • 6 Years Ago
      Between rebadging this ute as a Pontiac vs. El Camino, dropping the legendary Firebird and TransAm, and abandoning time-honored nameplates for this "G" joke, GM seems hell bent on insuring the demise of this iconic division. Sad and revealing that Lutz is PROUD of his decision to kill the Firebird, long the essence of Pontiac. Dang, I'd be glad to make bad decisions for GM for HALF of what they pay him!
      • 6 Years Ago
      How about naming it the Camino Real?
      • 6 Years Ago
      G8-T

      • 6 Years Ago
      THe G6 name came from Lynn Meyer's (Pontiac-GMC exec) the same person that OK'd the Aztec into production.
      • 6 Years Ago
      If they HAVE to make it, build it as a Chevy.

      Pontiac is SUPPOSE to be the performance division. G8 & G6 are fine cars by themselves (although I hate European naming schemes that GM has adopted). The Solstice is a good vehicle, but Pontiac desperately needs a Trans-Am. The 4 car layout (two sedan/two coupes)works for me.
      • 6 Years Ago
      The best suggestion I've read is the Pontiac TailG8. They should call it an El Camino and have Chevrolet sell it.

      As for the G8, um, maybe call it the Catalina Sedan? Granted, it isn't as pretty as the old 50's and 60's cars but it is a classic Pontiac nameplate that they haven't screwed up yet.
      • 6 Years Ago
      So, when will Ford reseurrect the Ranchero? Or, maybe they will make it a Mercury and call it the El Ranchero. Ha Ha...
      • 6 Years Ago
      So many people just don't this car. For one thing, it's not a truck, it's a utility. As only the sports version is coming to the US, it wil primarily be aimed at 20 - 40yo inner-urban men who are looking for a vehicle that can accommodate their busy lifestyles but provide the benefits of a sports car at the same time. This vehicle is perfect for weekend adventurers (or moving the odd bit of furniture etc) but provides all the comforts of a standard sedan during the week, as well as being a proper performance car when required.
      • 6 Years Ago
      Because GMC has so very few distinctive products and more than a few Pontiac dealers are also dealers in GMC trucks.

      And with the consideration that Sprint, the first proper name for the GMC variation about which the phrase "sport-utility vehicle" was coined in 1972, presently is related to the North American Suzuki Cultus and not held in high esteem [pun intended] The General should put the considerably less offensive South African Chevrolet Lumina Bakkie front end on this ute and market it as "GMC Caballero".

      Of course the ad should be:
      "Business up front. Party in the back"
      • 6 Years Ago
      It's amazing the amount of morons on here that have never driven one (or in some cases I doubt even seen one in real life)

      The whole point of a 'ute is that it has a large tray for storing your stuff with a relatively modest payload but and here is the big but, it still drives like a car.
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