2008 BMW M3 Coupe being marked up to $100,000

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We've been getting reports from all over that the 2008 BMW M3 Coupe has begun to arrive in U.S. dealerships. Dealers, however, have also begun taking advantage of the high interest in these Bavarian über coupes by marking up the price. Since we couldn't just take everyone's word for the extreme mark ups, we had to wait until someone surfaced with proof, which came today. Dragtimes.com is hosting an image of a brand spanking new M3 sitting in an unidentified California dealer at Century West BMW in North Hollywood with a window sticker displaying the car's $70,720 MSRP plus a $30,000 mark up. The extra monies demanded by the dealer is labeled as a "Dealer Market Adjustment" on the window sticker, which makes it seem like a special options package with heated seats and an extra cup holder. Rather, it's the reality that this dealer and many others know that someone out there will pay that much for a new 2008 BMW M3 Coupe. But as good a sports car as it the new M3 undoubtedly is, would you pay over $100,000 for it? Thanks for the tip, FikseGTS!

[Source: Dragtimes]