Toyota needs big December to reach 200k Tundra sales
But the segment overall has taken an 8-percent plunge in the tide of recent economic developments, and November Tundra sales were down almost 17-percent from October: 14,988, compared to October's 17,868. For Toyota to reach its goal, it has to move more than 22,000 Tundras in December. This means it has to post a sales increase of more than 50% in a market looking more and more like... a barren tundra. If it's really serious about making that goal, some of you out there should be licking your chops: there's money on the hoods.
Bob Carter, Toyota Division general manager said, "We use incentives tactically to offer reasons to buy Toyotas at certain times of the month." You know the reason, and this is the month. Current model year 2007 Tundras get interest-free financing for five years, while 2008 models will get interest-free financing for three. Come 'n' git it.
[Source: Auto News]
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