The rocky road to the Holden VE Sportwagon

You'd think after looking at it that the Holden VE Sportwagon was one of those no-brainer vehicles that was a production lock from the moment it was a twinkle in some designer's eye. According to GoAuto, that wasn't exactly the case. The outgoing VZ wagon was a fleet darling, beloved for its exceptional cargo capacity. That added space came courtesy of the same LWB architecture used for the Caprice and Statesman sedans. In a departure from tradition (the wagons had been built on long-wheelbase platforms for decades), the VE proposal was based on the shorter underpinnings used for the Commodore sedan. With that comes reduced capacity and a total package that's less attractive to fleets. After ultimately seeing a clay model of the car presented in Sydney, Holden execs greenlit the project anyway.
And that's where we, the US and Canada, come in. One of the factors that pushed the VE wagon into production was its obvious export appeal. No agreements or contracts are in place, but according to GoAuto, Holden sees exports of 10,000 per year as being the goal, and North America the biggest target market outside of Australia and new Zealand. Meanwhile, Holden feels it can mitigate the expected downturn in fleet sales at home by leveraging the VE's great looks and sporty practicality to sell more profitable examples to consumers, especially ones looking to get out of SUVs. Assuming the stars line up and the car comes over to the US as hoped, it would be after the arrival of the Ute, which appears to be next in line according to the GoAuto piece. There's a lot more to the article, which is interesting, wide-ranging, and worth a read. As for the VE Wagon, well, this Autoblogger's all for it. It's a hell of a lot cooler than the '87 Pontiac Safari my parents had, and that I learned to drive in. Let's leave the wood stickers off this one, though, okay?
[Source: GoAuto]












Reader Comments (Page 1 of 2)
Ian 7:26PM (10/26/2007)
That's wagony sex right there. Just box it up and ship it over. Don't Pontiac-ify it. Just ship it.
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Vivek 7:29PM (10/26/2007)
It will still carry the same proportions even as a pontiac. This would be a killer choice for people who don't really need an SUV but buy them anyway.
Lee Gibson 1:13AM (10/28/2007)
It may carry the same proportions, but if they add a speck of body cladding, somebody's gotta die.
Warren 7:37PM (10/26/2007)
It's beautiful... Therefore we probably won't get it!
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PSI 7:48PM (10/26/2007)
You guys never saw the Saab SportWagon?
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Alex Nunez 8:27PM (10/26/2007)
Also very nice, for sure. We're getting one of the new 9-3 Aero SportCombis in the AB Garage in a few weeks.
RWD fan 11:14PM (10/26/2007)
The saab was front wheel drive.
Tony 7:47PM (10/26/2007)
This would bring the Sexy Back in Wagons.
Come on GM. Bring it!!!
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TriShield 7:56PM (10/26/2007)
I would buy this G8 sportwagon over the G8 sedan any day.
With Chrysler talking about dropping the Magnum completely when it's life cycle ends Pontiac could effectively conquest and own the niche with this car.
They need to send over the Ute as the G8 utility to compliment the sedan and wagon while they're at it.
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500 9:24PM (10/26/2007)
I agree 100% -- four-door sedans are the most boring bodystyle! Bring it over, don't truck-ify it or pretend it's an SUV, "segment buster" or anything else other than a wagon, and they will come.
Although, I have to say, I do miss the truly BIG Pontiac wagons of the past. It would be even better if they could sell the big LWB version AND the Sportwagon.
elprogramer 11:09AM (10/27/2007)
Which is why they won't bring it over.
They don't need it stealing sales from a brand new car, whose sales could be shaky in the first place.
sydbot 8:28PM (10/26/2007)
Is the Malibu going to come in a wagon? Please tell me at least one Epsilon car will; my shift from wagon to sedan still bugs me.
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UH2L 1:49AM (10/27/2007)
The Saab 9-3 SportCombi is an Epsilon-based wagon. More cargo room than many SUV's (including the Ford Edge and Saturn VUE), and much better fuel economy with the 2.o T.
RWD fan 9:21PM (10/26/2007)
PLEASE!!!
V8, RWD, Done, I'll take 2!
Bring it.
(Can I get a tow package, say 3500lbs, pretty please?)
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SRTargets 9:37PM (10/26/2007)
i dout that with its current V8, but if GM dump in a V8 diesel, then it will do wonders
RWD fan 11:16PM (10/26/2007)
Of course I'd need to have an option for metallic green paint and simulated wood siding.
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Staggs 1:36AM (10/27/2007)
Audi A6 Avant, what?
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cxvargas 2:45AM (10/27/2007)
I just purchased a Saab 9-3 Sport Combi but I would like to see more offerings in the future. For now I am very happy with my Saab.
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SherbornSean 7:04AM (10/27/2007)
Vehicles like this could actually save Saab.
As opposed to rebadged Trailblazers.
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john riley 8:16AM (10/27/2007)
It is generally thought that wagons don't sell well in the US, and yet there are several _expensive_ wagons. Is that because they are all sold in other markets, or what? Seems like there are very few cheap wagons, and when one does appear, it often dies off (Ford Focus).
The Holden is great, bring it, but I would like to see some cheap, small wagons too.
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