Top Gear Magazine
may find itself under new rulers soon. The BBC
has put the magazine up for sale alongside titles like Radio Times
and Gardeners' World
, and so far four publishing houses have expressed interest in nabbing the lot. Chief among those are the rival German companies Bauer and Burda. According to reports, Bauer has submitted a bid of around £100 million, or around $161 million at current conversion rates. That figure tops the £70 million bid that British houses Haymarket and Future have thus far submitted for the publications.
It's clear that Bauer wants to own the trio of magazines, though the move would have to be approved by the BBC Trust first. Since Bauer already owns two other magazines that would directly compete with Radio Times
, red flags may start popping up on that deal soon.
Meanwhile, it's thought that if Burda takes the reins, some of the magazines' operations may be moved to Germany in short order.