In the Nationwide series, traditionally the breeding ground for younger drivers, the sponsor money that fuels racing cars, has been pushing the established cup drivers to run for the extra promotional value. Combined with the cost cutting moves that have resulted in the banning of testing, there just isn't much room for up and comers to show their stuff.
This lack of young drivers could hurt the series in the long run as young fans continue to lose interest. Perhaps NASCAR should consider more modern cars, compelling competition, lively interviews and some serious brand-versus-brand infighting to bring the fun back to the sport.
[Source: New York Times]