Pickuptruck.com bought by Cars.com, gets pluralized

Pickuptruck.com, our favorite website about anything with a bed on four wheels that's been owned and operated by Mike Levine since 1995, was just bought out by automotive mega-site Cars.com in a move that we hope made our good friend a gajillion dollars. Levine now joins Autoblog alumnus Dave Thomas, who runs the Kicking Tires blog under the Cars.com umbrella of sites.
The first change that came down from Levine's new corporate overlords was to pluralize the name of his website to Pickuptrucks.com because, well, we don't know why really. We imagine Cars.com already owned the URL, but why it decided to rebrand its new property over one letter rather than just redirecting Pickuptrucks.com visitors to Pickuptruck.com is beyond our feeble minds. Those are corporate overloads for ya. Being owned by AOL, we know all about corporate overlords. Welcome to the club, Mike!

[Source: Pickuptrucks.com]

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