Apple's ubiquitous iPod (34 million will have been sold by the end of 2005) is driving a new trend in auto design - OEM-supplied iPod adapters and auxiliary input jacks.
According to the Telematics Research Group, OEMs and aftermarket suppliers are rolling out device integration solution for mobile audio devices at an unprecedented rate to meet growing demand. A Volvo/PhatNoise solution to be offered by Volvo Japan in January is shown at right.
According to TRG, worldwide there are only 900,00 cars in use with iPod integration, and 6 million with auxiliary input capability. By 2011, those figures are projected to be 73 million and 150 million, respectively.
According to the Telematics Research Group, OEMs and aftermarket suppliers are rolling out device integration solution for mobile audio devices at an unprecedented rate to meet growing demand. A Volvo/PhatNoise solution to be offered by Volvo Japan in January is shown at right.
According to TRG, worldwide there are only 900,00 cars in use with iPod integration, and 6 million with auxiliary input capability. By 2011, those figures are projected to be 73 million and 150 million, respectively.
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