
Erin reports that reaction to Chrysler's Imperial, which debuted Sunday, has been mixed, with people either loving or hating the big boulevard cruiser. A few highlights:
- 5.7L HEMI V8 with 340 hp/390 lb./ft. torque
- based on a 300C platform
- RWD with a 5-speed automatic
- wheels are 22-inchers
- projector-beam free-standing headlamps
- LED gunsight taillamps
More pictures after the jump.



















Reader Comments (Page 1 of 12)
voice of reason @ Jan 8th 2006 8:36PM
Um . . . I'll take two, please. Add the 6.1L Hemi, and I'll take three.
wyatt @ Jan 8th 2006 8:38PM
what is this jump that has been referred to in multiple posts?
Dennis @ Jan 8th 2006 8:51PM
I think its disgusting. I lost a lot of respect for the designers over at chrysler for this thing. Before, one could make the argument that they werent trying to rip off Bentlys' design for the 300, but now, its painfully obvious. Ofcourse, I understand not all people can own Bently's and Rolls Royces', but I also don't like the fact that there will be a bunch of people on the streets with these things thinking they are the sh*t and are "ballers". I think designing cars should retain a certain amount of integrity and originality; something that the designers at chrysler obviousy disagree with. Thats just my personal opinion though.
CJ @ Jan 8th 2006 9:10PM
It looks better than the previous pics for some reason. Although it has that odd "backwards-car" syndrome. You know, where the back end looks like its a front end of another car.
other @ Jan 8th 2006 9:15PM
Good luck cleaning those headlight sockets!
2Suave @ Jan 8th 2006 10:26PM
Perfect timing to steal customers from Ford whose Lincoln Town Car is an antique.
The Imperial will be purchased by limo sevices and corporations to schlep corporate executives to their 3 Martini lunches. Such a car should be at least somewhat ostentatious and the Imperial certainly is.
Alonzo @ Jan 8th 2006 10:35PM
I'd take it. I mean, come on. You're complaining that an (almost) affordable luxury car looks like a cross between a Bentley and a Rolls? Yes, I like originality too but look at what's been coming out of this hemisphere lately. With the PT Cruiser, HHR, SSR, Mustang, and the new Charger, I'm just glad that a (semi) American company has finally made a rip-off that I actually like.
It's like when Mazda stole from a Lotus to make the Miata. Yeah it was pretty despicable but there's no arguing with the results. Hell, I'm just glad that they've stopped trying to build a cross between a Hyundai and a Kia.
Rich @ Jan 8th 2006 11:19PM
Change the name, please! Why must Chrysler (or DaimlerChrysler) resurrect a division name to slap on a model? You don't see De Soto, Eagle, or Plymouth resurfacing. Can't TPTB be more creative?
mike @ Jan 9th 2006 12:05AM
Reminds me of what I always thought a Japanese gangster car should look like.
Jay @ Jan 9th 2006 12:38AM
The car is sensational, except for that awful front end. Redesign that, and this thing's a winner...
Jose Mervich @ Jan 9th 2006 1:00AM
This car is a shame! It´s ugly! rear end looks like the Lebaron of the late 70´s front end looks similar to Sinatras Imperial.
After the 300 C this Imperial is a perfect example of how a company could go so far and then fall after big hits
They should remove the car from the show!
We better see the next Sebring and Stratus replacements at the show.
The Imperial looks like a Continental with steroids, there are no words to describe the kind of ugliness
Just my opinion, and hope many more will join me.
ManOfMorehouse @ Jan 9th 2006 1:28AM
I love it. The design cues are definitely "stolen," but I think they were uniquely "recycled" into this large, near-luxury sedan. I love seeing these kinds of cars coming from American companies, because they are what American vehicles used to be about. Size, power, and design (plus suicide doors)? It screams, "I'm American. It doesn't get any better than this!" ;)
DCX85 @ Jan 9th 2006 2:05AM
Still not me flavor but would certainly replace the TC once lincoln stops production. Its looks better in the photos than those computer rendered though. I know it weights at least 4500lbs not cool.
Glenn Laycock @ Jan 9th 2006 2:31AM
I like it. Looks like a Bentley. Very cool.
Yaroukh @ Jan 9th 2006 3:09AM
reminds me of the car designed by Homer Simpson
Phillip Pessar @ Jan 9th 2006 8:13AM
Love the design and love the fact they resurrected the Imperial nameplate. I predict this will be another winner for Chrysler.
GW @ Jan 9th 2006 8:53AM
With you CJ, Rear needs work. Everything else is a go.....
Chris H. @ Jan 9th 2006 10:48AM
The Concept is 7" taller than the 300 on whose chassis it is built. Lower it back down to the 300 height and those bulky Checker Cab proportions would visually stretch and be greatly improved. The front and rear end styling would benefit also, becoming wider and sleeker in appearance.
I applaud the idea of Chrysler bringing out an Imperial. There simply are no luxury American sedans being produced any longer. (The DTS and Town Car are a joke in that context. The STS is a sport sedan.) I hope they clean up many of the awkward styling details before it appears in a showroom.
Oh yeah, and those seats are hideous. They look like something out of a conversion van. The rest of the interior is quite nice, especially the instrument panel and door panels.
If only they had updated and adapted the Chronos to a stretched LX chassis.
Steve L. @ Jan 9th 2006 11:31AM
Partially disappointing. The front end looks great but the bulging plastic bumper cover in the rear is reminiscent of a Taurus. The stainless exhaust tips would look great, but they're lost in a sea of plastic.
lucascamacho @ Jan 9th 2006 3:00PM
I hereby dub this vehicle the 'Chrysler Imperial Phantom Menace.'