• Jan 8, 2006


Erin reports that reaction to Chrysler's Imperial, which debuted Sunday, has been mixed, with people either loving or hating the big boulevard cruiser. A few highlights:
  • 5.7L HEMI V8 with 340 hp/390 lb./ft. torque
  • based on a 300C platform
  • RWD with a 5-speed automatic
  • wheels are 22-inchers
  • projector-beam free-standing headlamps
  • LED gunsight taillamps
Erin describes the interior as "gorgeous, with burled wood and aluminum accents, a 2-gauge cluster, skylight, headliner with LED "moodlighting" plus leather and suede trim.

More pictures after the jump.


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  • 181 Comments
      • 9 Years Ago
      With a little tweaking, I thing this could be a big hit for Chrysler. Ditch the head lights and incoporate a chrome set that would blend with a massive crome grill with a large egale Imperial symbole of Imperials of old (say like the 1966-68's). Keep the scuplured trunk lid but come up with something better (and different looking) than those high liffted tail lights of the 300C. What about something like those on the older Sevilles only with the Chryler marque underneath??? Also since we are invoking the IMPERIAL name, let's streach this baby about a foot, longer than a 300C, opted out higher than a LHS, fresh and classic styling way more so than any Caddi, and a blowing Lincion way and herding thousands of those buyer to show rooms who still crave a road car that takes up a parking space and a half!!!!!!!!!!!!!!!!!!!!!!!!

      James
      • 9 Years Ago
      If this beauty does not make production, can I buy this one?
      Sherice
      • 9 Years Ago
      My bad. I didn't mean to list Oldsmobile as a GM car in my previous entry but you understand where I'm going with it.
      • 9 Years Ago
      way to go chrysler, at the fornt of the pack with design...just hope it goes as good as it looks....although the rear of the car could use a little sedation...all in all its a great design....beat that japan!!!!!
      • 9 Years Ago
      Having sold over 150 Rolls-Royces, perhaps half as many Bentleys, I know the folks that buy them. This car will definitely not EVER sell to a Rolls-Royce or Bentley lover. Doesn't even come close. Body proportions are lacking style, interior isn't in line with the "Walnut, Hide, Wilton Carpet" syndrome that RR and Bentley are noted for. It looks ugly from the front, squashed trunk is horrible. Back to the drawing board, give us an Imperial to drool over.....this one would suffice for a NYC Taxi however. That's about it.
      Doesn't do a thing for me...nope, back to the drawing board if you want to excite a Rolls-Royce or Bentley lover like myself...couldn't hold a candle to either the new or old of either marque. A rolls is a Rolls is a Rolls...
      ERIC H
      • 9 Years Ago
      I was floored when I first saw it on the front page of the Detroit News & Free Press. It is one of the best and freshest looking car's I've seen in a long time.The word on the street is "I've got to have it".
      It should be a hit and a big seller.
      DJM
      • 9 Years Ago
      Chrysler basically tried to copy the bentley arnage and get as close to the line as much as possible with they 300, now they are clearly seeking to cross the line with the Rolls Royce Phantom with the Imperial. Volkswagon and BMW (the current owners of Bentlet and Rolls Royce) need to just outright sue Chrysler/Daimler. I understand that Rolls Royce and Bently have such a snobby attitude they won't admit any similarities because they claim their vehicles are so stupendously superior (and they clearly are in a different class), but this is outright theft. Having said that, if Chrysler Daimler will steal from another company, what does that say about whether they will steal from their customers with regard to warrantees and the like. This reeks of dishonesty all around.
      tory
      • 9 Years Ago
      if u build it they will come!!!!!!!!!!
      Scott S
      • 9 Years Ago
      Someone just down the street from me has a nearly showroom condition 1960 Imperial, and it has about ten times more pizzaz than this heavy-looking truck missing its flatbed. I've seen people stop dead to look at it. Hasn't anyone really thought about the fact that the flamboyant models of the past still show up in movies. Who's going to care about a beast like this in 45 years? This looks like a slightly compacted 1970 Imperial, which by then the nameplate had lost all meaning and it was just a big Chrysler with a few more extras. Give me an Imperial that is imperious, with tailfins to the roof and an attitude or give me nothing at all.
      Roger Duhl
      • 9 Years Ago
      WHEN WILL IT BE FOR SALE?
      :)
      • 9 Years Ago
      Absolutely amazing! Chrysler has stepped up the game this past year or so...definately impressive. Finally an American car manufacturer that can give the people something worth buying........or just drooling over in the meantime.
      Daimler Chrysler, I must say that you are my new and most profound love!
      • 9 Years Ago
      Superb styling, as eye candy goes! Would love to have the car! Only drawback is the drive shaft tunnel, which severely restricts "sliding over" and seating more than four people in the car, comfortably. I have a Rolls, and this would be a good stable-mate!
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