Maserati looking to double global dealer network to capitalize on new model push
by Zach Bowman (RSS feed) on Mar 12th, 2012 at 8:59AM
According to Automotive News, Maserati is looking to expand its dealer network in a big way. The luxury Italian automaker intends to double its dealers by the end of next year in an attempt to take advantage of a rash of new models heading for production. All told, Maserati intends to have around 500 showrooms open by the time the new vehicles roll in, and CEO Harald Wester says that the majority of the growth will happen this year. While the automaker sold just under 6,200 units last year, Wester wants to see that number swell to 40,000 in 2014 and 60,000 by 2015. That's a substantial... Read More
